SanDisk How to video

The Challenge

We worked once again with SanDisk creative agency FK3 to produce a series of “how to” videos for their various products – to be shown on channels like Amazon.

The Idea

For this project FK3 decided on a “gadget show” type format featuring an eager young presenter who showed off the products. We were involved from the pitch stage, through production and post. Once again SanDisk and the agency client were very happy with results.

 

directed by Evan Pugh // produced by Luke Cairns // as Butchers Hook Video

We’ve been impressed by Hightower’s quick, deep understanding of our client’s products, as well as their approach to the production process.

N Cole – FK3