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Had enough of generic ads with no substance? You need crisp, clear TV advertising that speaks directly to your audience. At Hightower, we make commercials that start conversations. Our videos are not just videos, but compelling sales messages. Working with creatives and analytic experts, we will promote your business’ values.
A standout video the pales your competitors’ videos For 10 years, we have produced high-definition videos for small and big companies in Belmont looking to connect with their customers. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
For your ads to break the mould, a highly-creative team of video experts is key. Our business spans the entire process, from scripting to production, live video, animation, rendering and publishing. Concerned about government ad censor reviews? Fear not, Hightower ads are renowned for passing the Clear cast test with the core message intact. Hightower’s professional video team will drive the message home to your audience whether you are launching a new product or promoting a sales drive.
It is easy to build a brand people can love and trust through great television advertising. The first step to selling is having a brand people will like or admire. It is easier to convince people about your product when your brand is appealing. At Hightower, we make brands likeable using smart and witty video advertising. Our network in the industry includes creatives, producers, media planners and buyers. We can produce the entire television ad from ideation to airdate. This is a brief synopsis of how we work:
We welcome briefs for video ads; simply send us your piece by email A creative director will be assigned to work on the production of your video. The creative director (CD) will pick out the defining parts of your brief and develop a concept. Every idea is designed to suit the needs of the brief. The AD will assign a scriptwriter to create some video scripts for the project. You will be asked to choose from the scripts, the most fitting message for your business. After choosing one, a storyboard artist will illustrate the whole idea on a visual board. Sketching the work first simplifies the video production process. Next, the producer will proceed with scheduling and budget planning for the video production.
We may decide to shoot in a studio, or a location or both, depending on project terms. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Even so, our clients always get the finished work on time- no delays.
After the shoot, the post-production unit handles the rushes for final editing. The raw footage will be used by an editor to build a suitable narrative. They will also ensure that the visuals are crisp, clear and digitally well-rendered. The graphics and animation unit will further add their magical touch to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. As for music, we have a rich repertoire of songs at Hightower. We will buy valid songs that best suit your video. But we can also create an original score, based on your choice. Finally, one of our talented vocalists will narrate your ad in a convincing way that suits your brand. At Hightower, Belmont, we pride ourselves in the crisp, clean quality of our finished videos. What’s more, our videos provide a great return on your investment (ROI). Want a TV advert that will keep your phone ringing all day? Contact us today
We usually get enquiries from customers about our operations. We have compiled some of the most common ones below:
Yes, they used to be expensive, but not necessarily so today. It is easier to find cheap media slots with many television channels available on satellite and local television networks. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.
This is relative, but on a case by case basis. At Hightower, we partner with our clients to deliver their ads- its your video after all. But the idea is only a part of the video production process. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
You can if you want, provided you can afford it. But when making a TV ad, choosing the right fit for your brand is important for the message. A celebrity might be the star of the moment, but their personality may not be representative of your brand. You can save money by using a non-celebrity actor and boost the video quality.
Our services provide a great mix of creativity and production using our very own resources. Rest assured, we don’t hire third-party workers. Because Hightower takes full control of the whole project, you are assured of maximising your budget. We have earned a reputation in Belmont for producing high-quality videos and TV ads. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. Visit our work page to see some of our award-winning TVC ads.