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Had enough of generic ads with no substance? You deserve a great quality television ad that appeals to your audience. At Hightower, we make ads that break bounds. We don’t just make a video, we sell your product. Our creative and critical-thinking team will push the standards of your business.
A distinctive message that stands out from the crowd. We have connected audiences to big and small brands in Brook Green for almost ten years with excellent TVC ads. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
When it comes to TV ad production, you need a reliable team to help you cut through the clutter. Our services are comprehensive, ranging from scriptwriting to acting, voiceover, editing, animation, rendering and distributing. Are you concerned about getting your ad through government scrutiny? Don’t worry, we produce advertising that passes the Clear cast test, whilst meeting its communication goals. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
It is easy to build a brand people can love and trust through great television advertising. To convert audiences into customers, likability is important for any brand. Winning consumers’ hearts is a lot easier when your brand has a strong appeal. We build likable brands at Hightower, by creating witty video ads. We have access to creatives, media buyers, planners and professional production teams. We can manage your TV ad from conception to airdate. Our production process is straightforward:
You can submit any briefs you may have for video ideas via email or contact us directly. Your video project will be given to a creative director to commence production The art director (AD) will develop a smart concept from your project brief. Every concept is created to feed into the main objectives of the ad. Together with a scriptwriter, the CD will produce some scripts for your TV video, In the next step of pre-production, you will review the scripts to determine the best idea for your brand. Having selected a script, a storyboard artist will draw the plot on a visual board. Sketching the work first simplifies the video production process. Next, the producer will proceed with scheduling and budget planning for the video production.
Video shoots may take place on site or at a studio- maybe both- but it depends on the project size. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
At this stage, we give the rushes (raw footage) to the post-production department. The raw footage will be used by an editor to build a suitable narrative. They will also ensure that the visuals are crisp, clear and digitally well-rendered. Then the graphics and animation team will add some finesse to the video. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. For sound score, our music library has several options to choose from. Our sound engineer will purchase legitimate music that suits your video. But we can also create an original score, based on your choice. Finally, one of our talented vocalists will narrate your ad in a convincing way that suits your brand. When it comes to quality video production, no one in Brook Green produces like Hightower. And if you want good return on investment, our videos push your sales forward. Need a television advert that will increase business inquiries? Contact us today
We usually get enquiries from customers about our operations. We have compiled some of the most common ones below:
Yes, they used to be expensive, but not necessarily so today. You can book affordable media slots today, given the number of channels and options on digital and local TV networks. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.
This is relative, but on a case by case basis. Hightower creatives work with clients to produce quality ads. However, idea concepting is just a segment of the whole process. When you consider other services such as scripting, acting, rendering, editing and so on, the costs are already fixed.
Sure, as long as your budget is sufficient. But choosing the right fit for your business/message is critical to the success of the video ad. Even though celebrities are opinion leaders, some may be unfit to represent your business. Working with a lesser known, but more suitable talent, can is affordable and effective.
Our services provide a great mix of creativity and production using our very own resources. Hence, we take responsibility, not delegating services to third-party workers. At Hightower, we take complete control of our projects, so you can maximise your budget. Our reputation for excellent quality videos and television commercials in Brook Green precedes us in the industry. Our clientele consists of brands such as Aecom, Santander, SanDisk, Tesco, Hitachi and Maxell Go to our work page a see some of our award-winning television ads.