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Had your fair share of vapid, mass-produced commercials? What you need is a high-quality TV ad that speaks to your customers. At Hightower, we make commercials that start conversations. We don’t simply create videos, we also promote your business. We work with the most creative and strategic minds in marketing to find out what makes your business tick.
A distinctive message that stands out from the crowd. We have connected audiences to big and small brands in Coleman Street for almost ten years with excellent TVC ads. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
With television advertising, you need a professional team to help you stand out. Our operations cover the full production including scripting, acting, filming, illustration, rendering and publishing. Concerned about government ad censor reviews? Don’t fret, our video ads are known to pass the Clear cast test without compromising the message. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
Getting your TV ad on air allows you to build a brand your customers can trust and love. Being a likable brand is one of the first steps to sales conversion. It’s only when your brand is likeable that potential customers are amenable to purchase. At Hightower, we make brands likeable using smart and witty video advertising. We partner with notable creatives, ad planners, media buyers and expert producers. We can produce the entire television ad from ideation to airdate. Here is short description of our production technique:
We welcome briefs for video ads; simply send us your piece by email Our producer will assign a creative director to help with the creative development of your project. The creative director (CD) will listen to your project needs and formulate a suitable plan for the big idea. The concept will be made to fit the message of your video. The AD will assign a scriptwriter to create some video scripts for the project. In the next step of pre-production, you will review the scripts to determine the best idea for your brand. When you choose a script, a storyboard artist will draw the concept on a visual board. Drawing the idea first makes video production easier. Next, the producer will proceed with scheduling and budget planning for the video production.
Video shoots may take place on site or at a studio- maybe both- but it depends on the project size. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. Rest assured, we will not delay your project or spend more time than is necessary.
After the shoot, the post-production unit handles the rushes for final editing. From the raw footage, the editor will design a narrative for the ad. He or she is also going to edit the video to crystal clear quality. Next, the graphics and animation team will work their magic and add quality to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. We have a solid music library for your sound score. A sound specialist will buy legitimate song(s) to fit into your video However, if you wish, we can compose a song specifically for your video ad. Finally, we shall get a talented voice-over artist to give the video a beautiful narration to promote your message as you want. If you need unrivalled high definition video ads, Hightower Coleman Street will produce it in glorious technicolour. What’s more, our videos provide a great return on your investment (ROI). Need a television advert that will increase business inquiries? Send us a message today.
Our clients often make enquiries about shooting TV video ads We have compiled some of the most common ones below:
Television ads used to cost a pretty penny in the past, but times have changed. It is easier to find cheap media slots with many television channels available on satellite and local television networks. Additionally, we have flexible options that allow you to choose quality videos for any budget size you have.
Sure, we accept original ideas. Hightower creatives work with clients to produce quality ads. But bringing an idea is only a fraction of the actual production. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
If you have a substantial budget, sure you can. But when making a TV ad, choosing the right fit for your brand is important for the message. Celebrities often make good ambassadors, but not they don’t make automatic fits for any type of brands. Working with a lesser known, but more suitable talent, can is affordable and effective.
Our services provide a great mix of creativity and production using our very own resources. Rest assured, we don’t hire third-party workers. At Hightower, we are 100% responsible for our projects; this will maximise your expenses. Our reputation for excellent quality videos and television commercials in Coleman Street precedes us in the industry. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. See some of our award-winning TV commercials on our work page.