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Had enough of generic ads with no substance? You deserve a great quality television ad that appeals to your audience. At Hightower, we produce ground-breaking ads. We don’t simply create videos, we also promote your business. Working with creatives and analytic experts, we will promote your business’ values.
A standout video the pales your competitors’ videos For almost a decade, we’ve helped small and established businesses in Dulwich connect with their customers via quality video communications. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.
TV commercials are a dime a dozen; only a creative team can create a truly unique video. Our services are comprehensive, ranging from scriptwriting to acting, voiceover, editing, animation, rendering and distributing. Does government ad censorship bother you? Don’t fret, our video ads are known to pass the Clear cast test without compromising the message. Hightower’s video experts will ensure that your target group receives the message in glorious technicolour, whether it is a sales promo or a new product launch.
Television commercials allow you to create a trustworthy brand that appeals to audiences. Having a likable brand is important if you want people to buy your product. When you create a likable brand personality, you’ll find it easier to sell. Using engaging video advertising, Hightower helps businesses build likable brands. Our network in the industry includes creatives, producers, media planners and buyers. We specialise in producing video adverts from conception to air date. This is a brief synopsis of how we work:
We welcome briefs for video ads; simply send us your piece by email Your video project will be given to a creative director to commence production The art director (AD) will develop a smart concept from your project brief. The concept will be made to fit the message of your video. Together with a scriptwriter, the CD will produce some scripts for your TV video, In the next step of pre-production, you will review the scripts to determine the best idea for your brand. Having selected a script, a storyboard artist will draw the plot on a visual board. Drawing the idea first makes video production easier. At the next stage, the producer will plan the schedule and set up a budget for TV ad production.
We may decide to shoot in a studio, or a location or both, depending on project terms. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
At this stage, we give the rushes (raw footage) to the post-production department. From the raw footage, the editor will design a narrative for the ad. Their work includes producing a well-rendered, crisp quality finished piece. The next stage “finessing” is then completed by the graphics and animation unit. The size of the budget, product and business, will determine the range or scale of graphics that will be used in the video ad. For sound score, our music library has several options to choose from. Our sound engineer will purchase legitimate music that suits your video. However, if you wish, we can compose a song specifically for your video ad. Finally, we will get an amazing voice-over talent to narrate your ad in a manner fitting of your brand. If you want high definition quality, we doubt you would find any in Dulwich as crisp as Hightower videos. What’s more, our videos provide a great return on your investment (ROI). Need a television advert that will increase business inquiries? Contact us today
Our clients often make enquiries about shooting TV video ads Below is a list of FAQs:
Sure, people once broke bank to make TV ads- but the options are different today. It is easier to find cheap media slots with many television channels available on satellite and local television networks. Furthermore, we use flexible methods that make it possible to personalise videos according to your budget- no matter how big or small.
Not necessarily. At Hightower, we partner with our clients to deliver their ads- its your video after all. But bringing an idea is only a fraction of the actual production. When you think of other operational aspects like writing, acting, filming, voice-over and so on, the price doesn’t change.
Sure, as long as your budget is sufficient. But choosing the right fit for your business/message is critical to the success of the video ad. Although a celebrity is liked by many people, some personalities could be incompatible with your brand. If you use a non-celebrity actor who is just as talented, it will cost you less and even improve the quality of your video.
We deliver well on innovation and production, as well as our using our own equipment. Therefore, we don’t need to employ third-part contractors. At Hightower, we take complete control of our projects, so you can maximise your budget. We have earned a reputation in Dulwich for producing high-quality videos and TV ads. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. Go to our work page a see some of our award-winning television ads.