TV Advert Production East Barnet

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Television Advertising by Hightower Video Productions, East Barnet

Fed up with mass-produced ads that don’t communicate clearly? You need crisp, clear TV advertising that speaks directly to your audience. At Hightower, we make commercials that start conversations. We don’t simply create videos, we also promote your business. We have creative and analytical marketing teams that will push the value of your business.

What you get?

A fitting brand message that cuts through the clutter. For almost 10 years, we have brought SMEs in East Barnet closer to clients through crisp clear video commercials. Television advertising offers a massive platform to communicate with your audiences every day, so make the most of it.

Hightower, East Barnet: where creativity meets strategy

TV commercials are a dime a dozen; only a creative team can create a truly unique video. Our business spans the entire process, from scripting to production, live video, animation, rendering and publishing. Does government ad censorship bother you? Don’t be, we have a history of producing Clear cast-compliant video ads that communicate the message. Hightower’s video experts will ensure that your target group receives the message in glorious technicolour, whether it is a sales promo or a new product launch.

The Hightower TV advert production process

Advertising your business on TV creates an opportunity for customers to love your brand. Being a likable brand is one of the first steps to sales conversion. It’s only when your brand is likeable that potential customers are amenable to purchase. At Hightower, our clever and funny video ads make brands likable. We have access to creatives, media buyers, planners and professional production teams. We specialise in producing video adverts from conception to air date. Here is a summary of our production process:

Pre-production step

You can submit any briefs you may have for video ideas via email or contact us directly. We begin by giving an art director the reins of your project. Next, the creative director (CD) will think of a big idea to fit your video brief. The concept will be made to fit the message of your video. The AD will assign a scriptwriter to create some video scripts for the project. You will be asked to choose from the scripts, the most fitting message for your business. The next stage involves engaging a storyboard artist who will animate the ideas on a visual board. Drawing the concept first makes it easier to produce the video. From storyboarding, the producer starts on the timetable of events and draws up a budget.

Video creation

Based on the project scope, shooting may take place in a studio, an exclusive location or both. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Even so, our clients always get the finished work on time- no delays.

Post-production

Upon completion, the raw footage (rushes) will be taken to the post-production team. The raw footage will be used by an editor to build a suitable narrative. It is also their job to make sure the video comes out high-quality and clearly rendered. The next stage “finessing” is then completed by the graphics and animation unit. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. There are many musical scores at our library to choose from. A sound specialist will buy legitimate song(s) to fit into your video However, we can also compose an original score, depending on your preference. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in East Barnet. In addition, our videos make great investment returns! Need a television advert that will increase business inquiries? Don’t delay, send us an email now

Frequently asked questions

Many of our clients often ask questions about shooting a TV commercial for their business. We have listed some frequently asked questions below:

Don’t TV advertisements break bank?

Sure, people once broke bank to make TV ads- but the options are different today. With more channels on satellite and even terrestrial TV, your bargaining options as better when booking a media slot today. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.

Do you give discounted rates if I bring an original idea?

We welcome suggestions. Hightower works with clients to produce ads that they want; after all, it’s your video. But bringing an idea is only a fraction of the actual production. When you factor in other aspects such as script writing, acting, editing, voice-over and so on, the cost remains relatively standard.

Can I choose any celebrity for my brand?

You can if you want, provided you can afford it. However, it is important to choose a good brand fit when making a TV ad. While a celebrity may be popular, they might not have the right persona for your brand. If you use a non-celebrity actor who is just as talented, it will cost you less and even improve the quality of your video.

Why Hightower?

With our own resources, we produce creative and high-quality production services. All services are performed by us- not some third-party contractor. We help you to maximise your budget by taking full responsibility for every part of the project. We have earned a reputation in East Barnet for producing high-quality videos and TV ads. The following brands make up our clientele Santander, Maxell, Tesco, Aecom, Hitachi and SanDisk Visit our work tab to see some prize-winning television adverts.

Get in touch for a quote

Let us produce videos that speak to your audience, Call 020 7078 7270 now.