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Are you dissatisfied with cookie-cutter ads that fall short of the mark? You deserve a great quality television ad that appeals to your audience. At Hightower, our advertising videos set the pace. Our videos are not just videos, but compelling sales messages. Working with creatives and analytic experts, we will promote your business’ values.
A distinctive message that stands out from the crowd. For almost a decade, we’ve helped small and established businesses in Forest Gate connect with their customers via quality video communications. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
To make your television advertising stand out, you need a professional video company. Our business spans the entire process, from scripting to production, live video, animation, rendering and publishing. Bothered about passing the government censorship test? Fear not, Hightower ads are renowned for passing the Clear cast test with the core message intact. Hightower’s video experts will ensure that your target group receives the message in glorious technicolour, whether it is a sales promo or a new product launch.
Getting your TV ad on air allows you to build a brand your customers can trust and love. Being a likable brand is one of the first steps to sales conversion. Convincing potential customers to buy is easier when you have a friendly brand. At Hightower, our entertaining video ads will make your brand likable. We have working relationships with writers, producers, professional actors and media buyers. We can manage your TV ad from conception to airdate. This is a brief synopsis of how we work:
If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. We begin by giving an art director the reins of your project. Next, the creative director (CD) will think of a big idea to fit your video brief. The big idea will meet the goals of your business brief. Together with a scriptwriter, the CD will produce some scripts for your TV video, You will be asked to choose from the scripts, the most fitting message for your business. When you choose a script, a storyboard artist will draw the concept on a visual board. Sketching the work first simplifies the video production process. After storyboarding, the producer sets up a budget and draws a schedule for project.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. Although the video may only last 30 to 60 seconds, the shoot could take a day or even several weeks, due to certain complexities involved with TV ads. However, we guarantee that your video will always be ready on schedule.
The post-production team will receive the raw-footage for final rendition. The raw footage will be used by an editor to build a suitable narrative. He or she is also going to edit the video to crystal clear quality. The graphics and animation unit will further add their magical touch to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. For the music, Hightower has a rich music library to choose from. We will buy valid songs that best suit your video. However, we can also compose an original score, depending on your preference. Finally, one of our talented vocalists will narrate your ad in a convincing way that suits your brand. At Hightower, Forest Gate, we pride ourselves in the crisp, clean quality of our finished videos. And if you want good return on investment, our videos push your sales forward. Need a television advert that will increase business inquiries? Contact us today
Our clients often make enquiries about shooting TV video ads We have listed some frequently asked questions below:
Sure, people once broke bank to make TV ads- but the options are different today. Today, you have better negotiation advantage for media slots with the numerous channels on digital satellite and terrestrial TV. In addition, our adaptable production techniques make it easier to customise quality videos to match your budget.
Sure, you can. Hightower creatives work with clients to produce quality ads. However, the idea is just one part of the creative process. When you think of other operational aspects like writing, acting, filming, voice-over and so on, the price doesn’t change.
Yes, you can, provided you have a good budget. But choosing the right fit for your business/message is critical to the success of the video ad. Even though celebrities are opinion leaders, some may be unfit to represent your business. If you use a non-celebrity actor who is just as talented, it will cost you less and even improve the quality of your video.
With our own resources, we produce creative and high-quality production services. Therefore, we don’t need to employ third-part contractors. We help you to maximise your budget by taking full responsibility for every part of the project. We pride ourselves in producing probably the best quality videos and TV adverts in Forest Gate. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. Go to our work page a see some of our award-winning television ads.