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Had your fair share of vapid, mass-produced commercials? You deserve professionally made TV ads that talk to your target group. At Hightower, we make ads that break bounds. Besides just producing videos, we sell your brand. Our creative and critical-thinking team will push the standards of your business.
A standout video the pales your competitors’ videos For almost a decade, we’ve helped small and established businesses in Hampstead Heath connect with their customers via quality video communications. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.
When it comes to TV ad production, you need a reliable team to help you cut through the clutter. Our services are comprehensive, ranging from scriptwriting to acting, voiceover, editing, animation, rendering and distributing. Does government ad censorship bother you? Don’t be, we have a history of producing Clear cast-compliant video ads that communicate the message. Hightower’s professional video team will drive the message home to your audience whether you are launching a new product or promoting a sales drive.
Advertising your business on TV creates an opportunity for customers to love your brand. Being a likable brand is one of the first steps to sales conversion. When you create a likable brand personality, you’ll find it easier to sell. At Hightower, our clever and funny video ads make brands likable. We have access to creatives, media buyers, planners and professional production teams. We can produce the entire television ad from ideation to airdate. Here is a summary of our production process:
You can submit any briefs you may have for video ideas via email or contact us directly. A creative director will be assigned to work on the production of your video. The creative director (CD) will listen to your project needs and formulate a suitable plan for the big idea. Every idea is designed to suit the needs of the brief. Together with a scriptwriter, the CD will produce some scripts for your TV video, In the next step of pre-production, you will review the scripts to determine the best idea for your brand. When you choose a script, a storyboard artist will draw the concept on a visual board. Animating your project makes it easier to develop on video. When the storyboard is ready, the producer will set up a work schedule and a project budget.
Depending on the scale of your project, we may decide to shoot in a studio or specific location – sometimes both. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. Rest assured, we will not delay your project or spend more time than is necessary.
The post-production team will receive the raw-footage for final rendition. The editor’s role is to build a narrative from the available rushes. Their work includes producing a well-rendered, crisp quality finished piece. The graphics and animation team will give the video an extra touch of appeal. The size of the budget, product and business, will determine the range or scale of graphics that will be used in the video ad. For sound score, our music library has several options to choose from. A sound specialist will buy legitimate song(s) to fit into your video However, we can also compose an original score, depending on your preference. Finally, we shall get a talented voice-over artist to give the video a beautiful narration to promote your message as you want. At Hightower, Hampstead Heath, we pride ourselves in the crisp, clean quality of our finished videos. Furthermore, if you are looking to make great returns on your investment, our videos deliver. Want an email-prompting, phone-buzzing ad video? Contact us today
Many of our clients often ask questions about shooting a TV commercial for their business. We have listed some frequently asked questions below:
Television adverts used to be expensive, but costs vary today. Today, you have better negotiation advantage for media slots with the numerous channels on digital satellite and terrestrial TV. Furthermore, we use flexible methods that make it possible to personalise videos according to your budget- no matter how big or small.
Sure, you can. At Hightower, we partner with our clients to deliver their ads- its your video after all. Nevertheless, suggesting ideas is just an arm of creativity. When you factor in other aspects such as script writing, acting, editing, voice-over and so on, the cost remains relatively standard.
If you have a substantial budget, sure you can. But when making a TV ad, choosing the right fit for your brand is important for the message. A celebrity might be the star of the moment, but their personality may not be representative of your brand. Hiring a less popular talent will cost less and may even do a better job for your video.
Our services provide a great mix of creativity and production using our very own resources. This means we don’t hire third-party contractors. We help you to maximise your budget by taking full responsibility for every part of the project. Our reputation for excellent quality videos and television commercials in Hampstead Heath precedes us in the industry. Our clientele consists of brands such as Aecom, Santander, SanDisk, Tesco, Hitachi and Maxell Visit our work tab to see some prize-winning television adverts.