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Are you dissatisfied with cookie-cutter ads that fall short of the mark? A well-produced ad that communicates to your audience is what you need. At Hightower, we make ads that break bounds. Our videos are not just videos, but compelling sales messages. We have creative and analytical marketing teams that will push the value of your business.
A standout video the pales your competitors’ videos For almost 10 years, we have brought SMEs in Hampton Hill closer to clients through crisp clear video commercials. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.
TV commercials are a dime a dozen; only a creative team can create a truly unique video. Our service covers the whole process, from scriptwriting to pre-production, live action and graphics to rendering and posting. Does government ad censorship bother you? Fear not, Hightower ads are renowned for passing the Clear cast test with the core message intact. Hightower’s video experts will ensure that your target group receives the message in glorious technicolour, whether it is a sales promo or a new product launch.
Television commercials allow you to create a trustworthy brand that appeals to audiences. Before anything – even sales conversion – people must like your brand. Winning consumers’ hearts is a lot easier when your brand has a strong appeal. At Hightower, our clever and funny video ads make brands likable. Our network in the industry includes creatives, producers, media planners and buyers. We can produce the entire television ad from ideation to airdate. This is an abstract of our operations:
We welcome briefs for video ads; simply send us your piece by email Our producer usually starts by assigning the project to an art director. The art director (AD) will formulate a creative concept from your video brief. The creative concept aims to satisfy the requirements of your video. The CD will first work with the scriptwriter to produce a series of scripts for your video. At the next review stage, you’ll be presented with some scripts, so you can choose the one that best communicates your message. Having selected a script, a storyboard artist will draw the plot on a visual board. Animating your project makes it easier to develop on video. When the storyboard is ready, the producer will set up a work schedule and a project budget.
Video shoots may take place on site or at a studio- maybe both- but it depends on the project size. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. However, we promise to keep your project on schedule no matter what.
After completion, the rushes will be issued to the post-production unit. The work of the editor is to develop a narrative from the rushes. They will also ensure that the visuals are crisp, clear and digitally well-rendered. The next stage “finessing” is then completed by the graphics and animation unit. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. As for music, we have a rich repertoire of songs at Hightower. We will buy valid songs that best suit your video. But if you want, we can make a song just for your video commercial. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. At Hightower, Hampton Hill, we pride ourselves in the crisp, clean quality of our finished videos. In addition, our videos make great investment returns! Need a television advert that will increase business inquiries? Contact us today
Many of our clients often ask questions about shooting a TV commercial for their business. We have listed some frequently asked questions below:
Sure, people once broke bank to make TV ads- but the options are different today. With more channels on satellite and even terrestrial TV, your bargaining options as better when booking a media slot today. Notwithstanding, our flexible production process allows us to tailor great ads that suit your budget, whether big or small.
Not necessarily. Hightower creatives work with clients to produce quality ads. However, idea concepting is just a segment of the whole process. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
Yes, you can, provided you have a good budget. You should note however, that an unfit celebrity can affect the success of your video. While a celebrity may be popular, they might not have the right persona for your brand. You can save money by using a non-celebrity actor and boost the video quality.
Our services provide a great mix of creativity and production using our very own resources. Hence, we take responsibility, not delegating services to third-party workers. At Hightower, we are 100% responsible for our projects; this will maximise your expenses. In Hampton Hill, we’ve built a reputation for producing world-class videos and TV adverts. The following brands make up our clientele Santander, Maxell, Tesco, Aecom, Hitachi and SanDisk See some of our award-winning TV commercials on our work page.