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Are you dissatisfied with cookie-cutter ads that fall short of the mark? You deserve professionally made TV ads that talk to your target group. At Hightower, our style is revolutionary. Our videos are not just videos, but compelling sales messages. We work with the most creative and strategic minds in marketing to find out what makes your business tick.
A touching message unlike any in your niche. For almost a decade, we have used quality video advertising to build relationships between customers and businesses (big and small) in Highgate. Television advertising offers a massive platform to communicate with your audiences every day, so make the most of it.
TV commercials are a dime a dozen; only a creative team can create a truly unique video. We do the whole shebang; script production, development, acting, graphics, editing and posting. Bothered about passing the government censorship test? Don’t worry, we produce advertising that passes the Clear cast test, whilst meeting its communication goals. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
It is easy to build a brand people can love and trust through great television advertising. Before anything – even sales conversion – people must like your brand. It is easier to convince people about your product when your brand is appealing. We build likable brands at Hightower, by creating witty video ads. We have working relationships with writers, producers, professional actors and media buyers. We can produce the entire television ad from ideation to airdate. Here is a summary of our production process:
If you’ve got a brief for a video- send us an email or call us directly We begin by giving an art director the reins of your project. The art director (AD) will formulate a creative concept from your video brief. The big idea will meet the goals of your business brief. Together with a scriptwriter, the CD will produce some scripts for your TV video, You will be asked to choose from the scripts, the most fitting message for your business. After choosing one, a storyboard artist will illustrate the whole idea on a visual board. Drawing the concept first makes it easier to produce the video. At the next stage, the producer will plan the schedule and set up a budget for TV ad production.
Based on the project scope, shooting may take place in a studio, an exclusive location or both. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
At this stage, we give the rushes (raw footage) to the post-production department. The raw footage will be used by an editor to build a suitable narrative. They will also ensure that the visuals are crisp, clear and digitally well-rendered. Next, the graphics and animation team will work their magic and add quality to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. There are many musical scores at our library to choose from. A sound specialist will buy legitimate song(s) to fit into your video However, if you wish, we can compose a song specifically for your video ad. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Highgate. Furthermore, if you are looking to make great returns on your investment, our videos deliver. Need a television advert that will increase business inquiries? Shoot us an email today
Yes, not too long ago, TV ads were costly, but things are different now. You can book affordable media slots today, given the number of channels and options on digital and local TV networks. Additionally, we have flexible options that allow you to choose quality videos for any budget size you have.
Sure, we accept original ideas. Hightower professionals are happy to collaborate with clients on ideas. Nevertheless, suggesting ideas is just an arm of creativity. Aspects of production such as scripting, storyboarding, project management, acting, and editing make add to the pricing.
You can if you want, provided you can afford it. But choosing the right fit for your business/message is critical to the success of the video ad. Celebrities often make good ambassadors, but not they don’t make automatic fits for any type of brands. Working with a lesser known, but more suitable talent, can is affordable and effective.
With our own resources, we produce creative and high-quality production services. All services are performed by us- not some third-party contractor. We help you to maximise your budget by taking full responsibility for every part of the project. Our reputation for excellent quality videos and television commercials in Highgate precedes us in the industry. We boast of a client list that has Tesco, Maxell, Aecom, Hitachi, Santander and SanDisk. Visit our work tab to see some prize-winning television adverts.