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Fed up with mass-produced ads that don’t communicate clearly? A well-produced ad that communicates to your audience is what you need. At Hightower, our style is revolutionary. We do more than make videos; we sell you. Our team of creatives and strategic minds will bring out the core of your business.
A standout video the pales your competitors’ videos For almost a decade, we have used quality video advertising to build relationships between customers and businesses (big and small) in Islington. TV messaging provides a huge platform to reach your audience daily, so don’t miss the chance to make yours count.
To make your television advertising stand out, you need a professional video company. Our operations cover the full production including scripting, acting, filming, illustration, rendering and publishing. Concerned about government ad censor reviews? Don’t be, we have a history of producing Clear cast-compliant video ads that communicate the message. Whether you’re launching a new product or announcing a sales promotion, Hightower’s video specialists will ensure your audience gets the message, loud and clear.
Television commercials allow you to create a trustworthy brand that appeals to audiences. Having a likable brand is important if you want people to buy your product. It’s only when your brand is likeable that potential customers are amenable to purchase. Using engaging video advertising, Hightower helps businesses build likable brands. We have working relationships with writers, producers, professional actors and media buyers. We can produce the entire television ad from ideation to airdate. Our production process is straightforward:
If you’ve got a brief for a video- send us an email or call us directly A creative director will be assigned to work on the production of your video. The art director (AD) will develop a smart concept from your project brief. The concept will be made to fit the message of your video. The AD will contact a scriptwriter to start with some scripts for the video project. The next step is a review where you will decide which script aligns best with your intended message. Having selected a script, a storyboard artist will draw the plot on a visual board. Drawing the concept first makes it easier to produce the video. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. Shoots may last days or weeks, even for simple 30 or 60 second adverts because of the usual filming complications. However, we promise to keep your project on schedule no matter what.
After completion, the rushes will be issued to the post-production unit. The raw footage will be used by an editor to build a suitable narrative. They are also responsible for editing the video to a HD, high-quality format. Then the graphics and animation team will add some finesse to the video. The sophistication of graphics is usually contingent to your budget size, product-type and business preferences. We have a solid music library for your sound score. Our sound engineer will purchase legitimate music that suits your video. But we can also create an original score, based on your choice. Finally, we shall get a talented voice-over artist to give the video a beautiful narration to promote your message as you want. When it comes to quality video production, no one in Islington produces like Hightower. Plus, our videos guarantee good return on investment, in sales. Looking to make a TV ad that will keep your lines busy? Use our online form; send us a message today
Most people like to know more about our video production technique. Here is a compilation of our most asked questions:
Television ads used to cost a pretty penny in the past, but times have changed. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. Furthermore, we use flexible methods that make it possible to personalise videos according to your budget- no matter how big or small.
Sure, you can. Hightower professionals are happy to collaborate with clients on ideas. However, idea concepting is just a segment of the whole process. When you consider other services such as scripting, acting, rendering, editing and so on, the costs are already fixed.
Yes, you can, provided you have a good budget. But choosing the right fit for your business/message is critical to the success of the video ad. Even though celebrities are opinion leaders, some may be unfit to represent your business. You can save money by using a non-celebrity actor and boost the video quality.
We use our own equipment to deliver top innovation and production services. This means we don’t hire third-party contractors. By managing the video project from conception to finish, we make it more economical for you. People in Islington regard us as one of the best services for first-rate videos and television ads. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. Visit our work page to see some of our award-winning TVC ads.