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Are you dissatisfied with cookie-cutter ads that fall short of the mark? You deserve professionally made TV ads that talk to your target group. At Hightower, we make ads that break bounds. We don’t simply create videos, we also promote your business. Our team of creatives and strategic minds will bring out the core of your business.
A distinctive message that stands out from the crowd. For 10 years, we have produced high-definition videos for small and big companies in Lampton looking to connect with their customers. Television advertising offers a massive platform to communicate with your audiences every day, so make the most of it.
TV commercials are a dime a dozen; only a creative team can create a truly unique video. We do the whole shebang; script production, development, acting, graphics, editing and posting. Does government ad censorship bother you? Fear not, Hightower ads are renowned for passing the Clear cast test with the core message intact. Hightower’s professional video team will drive the message home to your audience whether you are launching a new product or promoting a sales drive.
Television commercials allow you to create a trustworthy brand that appeals to audiences. Before anything – even sales conversion – people must like your brand. It is easier to convince people about your product when your brand is appealing. Using engaging video advertising, Hightower helps businesses build likable brands. We have working relationships with writers, producers, professional actors and media buyers. We specialise in producing video adverts from conception to air date. This is a brief synopsis of how we work:
We welcome briefs for video ads; simply send us your piece by email Our producer usually starts by assigning the project to an art director. The creative director (CD) will listen to your project needs and formulate a suitable plan for the big idea. The creative concept aims to satisfy the requirements of your video. The CD will first work with the scriptwriter to produce a series of scripts for your video. In the next step of pre-production, you will review the scripts to determine the best idea for your brand. After selecting a script, a storyboard artist will be assigned to sketch the concept on a visual board. Drawing the idea first makes video production easier. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Based on the project scope, shooting may take place in a studio, an exclusive location or both. Shoots may last days or weeks, even for simple 30 or 60 second adverts because of the usual filming complications. However, we guarantee that your video will always be ready on schedule.
Upon completion, the raw footage (rushes) will be taken to the post-production team. The editor’s role is to build a narrative from the available rushes. They are also responsible for editing the video to a HD, high-quality format. The graphics and animation team will give the video an extra touch of appeal. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. We have a solid music library for your sound score. We will buy valid songs that best suit your video. However, we can also compose an original score, depending on your preference. Finally, we will get an amazing voice-over talent to narrate your ad in a manner fitting of your brand. When it comes to quality video production, no one in Lampton produces like Hightower. Furthermore, if you are looking to make great returns on your investment, our videos deliver. Looking to make a TV ad that will keep your lines busy? Contact us today
We usually get enquiries from customers about our operations. We have some FAQs below:
Yes, not too long ago, TV ads were costly, but things are different now. With more channels on satellite and even terrestrial TV, your bargaining options as better when booking a media slot today. In addition, our adaptable production techniques make it easier to customise quality videos to match your budget.
This is relative, but on a case by case basis. Hightower creatives work with clients to produce quality ads. But bringing an idea is only a fraction of the actual production. When you factor in other aspects such as script writing, acting, editing, voice-over and so on, the cost remains relatively standard.
Yes, you can, provided you have a good budget. However, it is important to choose a good brand fit when making a TV ad. Celebrities often make good ambassadors, but not they don’t make automatic fits for any type of brands. Hiring a less popular talent will cost less and may even do a better job for your video.
We offer a perfect combination of creativity and production, with in-house resources. Rest assured, we don’t hire third-party workers. By managing the video project from conception to finish, we make it more economical for you. People in Lampton regard us as one of the best services for first-rate videos and television ads. Our list of clients includes Hitachi, Aecom, Tesco, Maxell, SanDisk, Santander and more. Visit our work tab to see some prize-winning television adverts.