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Tired of cookie-cutter ads that miss the mark? You need crisp, clear TV advertising that speaks directly to your audience. At Hightower, we produce ground-breaking ads. Besides just producing videos, we sell your brand. We have creative and analytical marketing teams that will push the value of your business.
A touching message unlike any in your niche. We have connected audiences to big and small brands in Langbourn for almost ten years with excellent TVC ads. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
With television advertising, you need a professional team to help you stand out. Our service covers the whole process, from scriptwriting to pre-production, live action and graphics to rendering and posting. Bothered about passing the government censorship test? Don’t be, we have a history of producing Clear cast-compliant video ads that communicate the message. From new product launches to sales promos, Hightower’s video professionals always make sure the target gets the message crystal clear.
It is easy to build a brand people can love and trust through great television advertising. The first step to selling is having a brand people will like or admire. Winning consumers’ hearts is a lot easier when your brand has a strong appeal. We build likable brands at Hightower, by creating witty video ads. Our network in the industry includes creatives, producers, media planners and buyers. We can manage your TV ad from conception to airdate. Our production process is straightforward:
You can email or contact us directly to share a brief for a video script you may have. We begin by giving an art director the reins of your project. Next, the creative director (CD) will think of a big idea to fit your video brief. Every concept is created to feed into the main objectives of the ad. Together with a scriptwriter, the CD will produce some scripts for your TV video, The next step is a review where you will decide which script aligns best with your intended message. After selecting a script, a storyboard artist will be assigned to sketch the concept on a visual board. Drawing the concept first makes it easier to produce the video. At the next stage, the producer will plan the schedule and set up a budget for TV ad production.
We may decide to shoot in a studio, or a location or both, depending on project terms. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. However, we promise to keep your project on schedule no matter what.
Upon completion, the raw footage (rushes) will be taken to the post-production team. The editor will use the rush to determine a fitting narrative for the ad. They are also responsible for editing the video to a HD, high-quality format. The graphics and animation team will give the video an extra touch of appeal. The size of the budget, product and business, will determine the range or scale of graphics that will be used in the video ad. For the music, Hightower has a rich music library to choose from. We buy them legitimately for all our video projects including yours. More so, we can compose an original song just for your video. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. When it comes to quality video production, no one in Langbourn produces like Hightower. In addition, our videos make great investment returns! Want an email-prompting, phone-buzzing ad video? Send us a message today.
Many clients usually ask questions about our video production process We have some FAQs below:
Television ads used to cost a pretty penny in the past, but times have changed. It is easier to find cheap media slots with many television channels available on satellite and local television networks. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.
Not necessarily. Creatives at Hightower are always willing to brainstorm ideas with clients. However, the idea is just one part of the creative process. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
Yes, we can, given you have the funds for it. But choosing the right fit for your business/message is critical to the success of the video ad. Even though celebrities are opinion leaders, some may be unfit to represent your business. If you use a non-celebrity actor who is just as talented, it will cost you less and even improve the quality of your video.
We deliver well on innovation and production, as well as our using our own equipment. Rest assured, we don’t hire third-party workers. By managing the video project from conception to finish, we make it more economical for you. We have earned a reputation in Langbourn for producing high-quality videos and TV ads. We boast of a client list that has Tesco, Maxell, Aecom, Hitachi, Santander and SanDisk. You can see some of our award-winning TVC ads on our work-page