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Had enough of generic ads with no substance? You deserve professionally made TV ads that talk to your target group. At Hightower, we make ads that break bounds. We do more than make videos; we sell you. We work with the most creative and strategic minds in marketing to find out what makes your business tick.
A unique story that breaks the mould. For 10 years, we have produced high-definition videos for small and big companies in Lesnes Abbey looking to connect with their customers. Television ads are an effective way to communicate with your target audiences daily; don’t miss any chance you get.
To make your television advertising stand out, you need a professional video company. Our business spans the entire process, from scripting to production, live video, animation, rendering and publishing. Concerned about government ad censor reviews? Don’t fret, our video ads are known to pass the Clear cast test without compromising the message. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
Getting your TV ad on air allows you to build a brand your customers can trust and love. Being a likable brand is one of the first steps to sales conversion. Convincing potential customers to buy is easier when you have a friendly brand. At Hightower, our entertaining video ads will make your brand likable. We have access to creatives, media buyers, planners and professional production teams. We can oversee complete video production from start to finish. Here is a summary of our production process:
We welcome briefs for video ads; simply send us your piece by email Our producer will assign a creative director to help with the creative development of your project. Next, the creative director (CD) will think of a big idea to fit your video brief. The concept will be made to fit the message of your video. Together with a scriptwriter, the CD will produce some scripts for your TV video, You will be asked to choose from the scripts, the most fitting message for your business. The next stage involves engaging a storyboard artist who will animate the ideas on a visual board. Drawing the concept first makes it easier to produce the video. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Depending on the scale of your project, we may decide to shoot in a studio or specific location – sometimes both. Shoots may last days or weeks, even for simple 30 or 60 second adverts because of the usual filming complications. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
At this stage, we give the rushes (raw footage) to the post-production department. The editor will use the rush to determine a fitting narrative for the ad. He or she is also going to edit the video to crystal clear quality. Then the graphics and animation team will add some finesse to the video. The sophistication of graphics is usually contingent to your budget size, product-type and business preferences. For the music, Hightower has a rich music library to choose from. We’ll legitimately purchase the most suitable sound for your video. But if you want, we can make a song just for your video commercial. Finally, we shall get a talented voice-over artist to give the video a beautiful narration to promote your message as you want. At Hightower, Lesnes Abbey, we pride ourselves in the crisp, clean quality of our finished videos. What’s more, our videos provide a great return on your investment (ROI). Want a TV advert that will keep your phone ringing all day? Don’t delay, send us an email now
Our clients often make enquiries about shooting TV video ads We have compiled some of the most common ones below:
Television adverts used to be expensive, but costs vary today. Today, you have better negotiation advantage for media slots with the numerous channels on digital satellite and terrestrial TV. Notwithstanding, our flexible production process allows us to tailor great ads that suit your budget, whether big or small.
Sure, you can. Hightower creatives work with clients to produce quality ads. But bringing an idea is only a fraction of the actual production. When you consider other services such as scripting, acting, rendering, editing and so on, the costs are already fixed.
Yes, you can, provided you have a good budget. However, it is important to choose a good brand fit when making a TV ad. Even though celebrities are opinion leaders, some may be unfit to represent your business. If you use a non-celebrity actor who is just as talented, it will cost you less and even improve the quality of your video.
We offer a perfect combination of creativity and production, with in-house resources. This means we don’t hire third-party contractors. At Hightower, we take complete control of our projects, so you can maximise your budget. Our reputation for excellent quality videos and television commercials in Lesnes Abbey precedes us in the industry. Our list of clients includes Hitachi, Aecom, Tesco, Maxell, SanDisk, Santander and more. See some of our award-winning TV commercials on our work page.