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Fed up with mass-produced ads that don’t communicate clearly? You deserve professionally made TV ads that talk to your target group. At Hightower, we make ads that break bounds. Besides just producing videos, we sell your brand. Our team of creatives and strategic minds will bring out the core of your business.
A distinctive message that stands out from the crowd. We have connected audiences to big and small brands in Mortlake for almost ten years with excellent TVC ads. TV messaging provides a huge platform to reach your audience daily, so don’t miss the chance to make yours count.
To make your television advertising stand out, you need a professional video company. Our services are comprehensive, ranging from scriptwriting to acting, voiceover, editing, animation, rendering and distributing. Concerned about government ad censor reviews? Fear not, Hightower ads are renowned for passing the Clear cast test with the core message intact. Whether you’re launching a new product or announcing a sales promotion, Hightower’s video specialists will ensure your audience gets the message, loud and clear.
TV advertising allows you to build a brand your customers can endear themselves to. Before anything – even sales conversion – people must like your brand. Convincing potential customers to buy is easier when you have a friendly brand. We build likable brands at Hightower, by creating witty video ads. Our network in the industry includes creatives, producers, media planners and buyers. We can oversee complete video production from start to finish. Here is a summary of our production process:
You can submit any briefs you may have for video ideas via email or contact us directly. A creative director will be assigned to work on the production of your video. The art director (AD) will formulate a creative concept from your video brief. The concept will be made to fit the message of your video. The AD will contact a scriptwriter to start with some scripts for the video project. You will be asked to choose from the scripts, the most fitting message for your business. After selecting a script, a storyboard artist will be assigned to sketch the concept on a visual board. Sketching the work first simplifies the video production process. Next, the producer will proceed with scheduling and budget planning for the video production.
We may decide to shoot in a studio, or a location or both, depending on project terms. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Even so, our clients always get the finished work on time- no delays.
At this stage, we give the rushes (raw footage) to the post-production department. The editor will use the rush to determine a fitting narrative for the ad. He or she is also going to edit the video to crystal clear quality. The graphics and animation team will give the video an extra touch of appeal. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. As for music, we have a rich repertoire of songs at Hightower. Our sound engineer will purchase legitimate music that suits your video. But if you want, we can make a song just for your video commercial. Finally, we shall get a talented voice-over artist to give the video a beautiful narration to promote your message as you want. At Hightower, Mortlake, we pride ourselves in the crisp, clean quality of our finished videos. Plus, our videos guarantee good return on investment, in sales. Looking to make a TV ad that will keep your lines busy? Contact us today
Most people like to know more about our video production technique. We have listed some frequently asked questions below:
Television adverts used to be expensive, but costs vary today. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.
We welcome suggestions. Hightower creatives work with clients to produce quality ads. However, the idea is just one part of the creative process. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
Sure, as long as your budget is sufficient. You should note however, that an unfit celebrity can affect the success of your video. While a celebrity may be popular, they might not have the right persona for your brand. If you use a non-celebrity actor who is just as talented, it will cost you less and even improve the quality of your video.
With our own resources, we produce creative and high-quality production services. All services are performed by us- not some third-party contractor. Because Hightower takes full control of the whole project, you are assured of maximising your budget. Our reputation for excellent quality videos and television commercials in Mortlake precedes us in the industry. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. Visit our work tab to see some prize-winning television adverts.