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Fed up with mass-produced ads that don’t communicate clearly? You deserve a great quality television ad that appeals to your audience. At Hightower, we produce ground-breaking ads. We don’t simply create videos, we also promote your business. We have creative and analytical marketing teams that will push the value of your business.
A fitting brand message that cuts through the clutter. For 10 years, we have produced high-definition videos for small and big companies in New Charlton looking to connect with their customers. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
With television advertising, you need a professional team to help you stand out. Our business spans the entire process, from scripting to production, live video, animation, rendering and publishing. Does government ad censorship bother you? Don’t worry, our ad videos pass the Clear cast test while retaining the core message. From new product launches to sales promos, Hightower’s video professionals always make sure the target gets the message crystal clear.
It is easy to build a brand people can love and trust through great television advertising. The first step to selling is having a brand people will like or admire. Winning consumers’ hearts is a lot easier when your brand has a strong appeal. Using engaging video advertising, Hightower helps businesses build likable brands. We have working relationships with writers, producers, professional actors and media buyers. From start to air date, we can produce your whole television commercial. Here is short description of our production technique:
If you’ve got a brief for a video- send us an email or call us directly Our producer usually starts by assigning the project to an art director. The art director (AD) will develop a smart concept from your project brief. Every concept is created to feed into the main objectives of the ad. The CD will first work with the scriptwriter to produce a series of scripts for your video. You will be asked to choose from the scripts, the most fitting message for your business. The next stage involves engaging a storyboard artist who will animate the ideas on a visual board. It is easier to produce a video ad when you illustrate it first. Next, the producer will proceed with scheduling and budget planning for the video production.
Video shoots may take place on site or at a studio- maybe both- but it depends on the project size. Shoots may last days or weeks, even for simple 30 or 60 second adverts because of the usual filming complications. Even so, our clients always get the finished work on time- no delays.
Upon completion, the raw footage (rushes) will be taken to the post-production team. From the raw footage, the editor will design a narrative for the ad. It is also their job to make sure the video comes out high-quality and clearly rendered. The graphics and animation team will give the video an extra touch of appeal. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. We have a solid music library for your sound score. We’ll legitimately purchase the most suitable sound for your video. However, if you wish, we can compose a song specifically for your video ad. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. If you want high definition quality, we doubt you would find any in New Charlton as crisp as Hightower videos. Plus, our videos guarantee good return on investment, in sales. Looking to produce a TV commercial that will blow up your phone? Don’t delay, send us an email now
Many of our clients often ask questions about shooting a TV commercial for their business. Below is a list of FAQs:
Television ads used to cost a pretty penny in the past, but times have changed. With more channels on satellite and even terrestrial TV, your bargaining options as better when booking a media slot today. Additionally, we have flexible options that allow you to choose quality videos for any budget size you have.
This is relative, but on a case by case basis. Hightower professionals are happy to collaborate with clients on ideas. However, idea concepting is just a segment of the whole process. When you factor in other aspects such as script writing, acting, editing, voice-over and so on, the cost remains relatively standard.
If you have a substantial budget, sure you can. You should note however, that an unfit celebrity can affect the success of your video. Even though celebrities are opinion leaders, some may be unfit to represent your business. A less-popular but talented actor will save you money and help you achieve the objectives of your video ad.
We use our own equipment to deliver top innovation and production services. Therefore, we don’t need to employ third-part contractors. Because Hightower takes full control of the whole project, you are assured of maximising your budget. People in New Charlton regard us as one of the best services for first-rate videos and television ads. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. Visit our work page to see some of our award-winning TVC ads.