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Tired of cookie-cutter ads that miss the mark? What you need is a high-quality TV ad that speaks to your customers. At Hightower, we make commercials that start conversations. We do more than make videos; we sell you. We work with the most creative and strategic minds in marketing to find out what makes your business tick.
A fitting brand message that cuts through the clutter. For 10 years, we have produced high-definition videos for small and big companies in North Hyde looking to connect with their customers. Television advertising offers a massive platform to communicate with your audiences every day, so make the most of it.
When it comes to TV ad production, you need a reliable team to help you cut through the clutter. Our service covers the whole process, from scriptwriting to pre-production, live action and graphics to rendering and posting. Concerned about government ad censor reviews? Don’t fret, our video ads are known to pass the Clear cast test without compromising the message. Whether you’re launching a new product or announcing a sales promotion, Hightower’s video specialists will ensure your audience gets the message, loud and clear.
Television commercials allow you to create a trustworthy brand that appeals to audiences. To convert audiences into customers, likability is important for any brand. When you create a likable brand personality, you’ll find it easier to sell. At Hightower, our clever and funny video ads make brands likable. Our industry connections include writers, media buyers, planners and expert producers. We can produce the entire television ad from ideation to airdate. This is a brief synopsis of how we work:
If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. We begin by giving an art director the reins of your project. The art director (AD) will formulate a creative concept from your video brief. Every idea is designed to suit the needs of the brief. The CD and a scriptwriter will work together to write some video scripts. After scripting, you will be asked to select the script with the most corresponding message for your business. After choosing one, a storyboard artist will illustrate the whole idea on a visual board. Drawing the idea first makes video production easier. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Depending on the scale of your project, we may decide to shoot in a studio or specific location – sometimes both. Due to certain filming complications, shooting may last days or several weeks, even for videos 30 – 60 seconds long. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
After the shoot, the post-production unit handles the rushes for final editing. The editor will use the rush to determine a fitting narrative for the ad. He or she is also going to edit the video to crystal clear quality. Next, the graphics and animation team will work their magic and add quality to the video. The sophistication of graphics is usually contingent to your budget size, product-type and business preferences. There are many musical scores at our library to choose from. We buy them legitimately for all our video projects including yours. However, if you wish, we can compose a song specifically for your video ad. Finally, we’ll hire a voice-over talent to complete the advert with a befitting narration that sells the idea/message, just the way you like it. When it comes to quality video production, no one in North Hyde produces like Hightower. In addition, our videos make great investment returns! Looking to make a TV ad that will keep your lines busy? Shoot us an email today
We usually get enquiries from customers about our operations. We have some FAQs below:
Yes, they used to be expensive, but not necessarily so today. It is easier to find cheap media slots with many television channels available on satellite and local television networks. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.
Sure, we accept original ideas. Creatives at Hightower are always willing to brainstorm ideas with clients. However, the idea is just one part of the creative process. When you think of other operational aspects like writing, acting, filming, voice-over and so on, the price doesn’t change.
If you have a substantial budget, sure you can. But when making a TV ad, choosing the right fit for your brand is important for the message. Although a celebrity is liked by many people, some personalities could be incompatible with your brand. Hiring a less popular talent will cost less and may even do a better job for your video.
With our own resources, we produce creative and high-quality production services. Therefore, we don’t need to employ third-part contractors. At Hightower, we take complete control of our projects, so you can maximise your budget. Our reputation for excellent quality videos and television commercials in North Hyde precedes us in the industry. Our clientele consists of brands such as Aecom, Santander, SanDisk, Tesco, Hitachi and Maxell You can see some of our award-winning TVC ads on our work-page