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Tired of cookie-cutter ads that miss the mark? A well-produced ad that communicates to your audience is what you need. At Hightower, we produce ground-breaking ads. We don’t simply create videos, we also promote your business. Our team of creatives and strategic minds will bring out the core of your business.
A distinctive message that stands out from the crowd. For almost 10 years, we have brought SMEs in Norwood Green closer to clients through crisp clear video commercials. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.
With television advertising, you need a professional team to help you stand out. Our services are comprehensive, ranging from scriptwriting to acting, voiceover, editing, animation, rendering and distributing. Bothered about passing the government censorship test? Don’t worry, our ad videos pass the Clear cast test while retaining the core message. Hightower’s professional video team will drive the message home to your audience whether you are launching a new product or promoting a sales drive.
TV advertising allows you to build a brand your customers can endear themselves to. Being a likable brand is one of the first steps to sales conversion. Convincing potential customers to buy is easier when you have a friendly brand. We build likable brands at Hightower, by creating witty video ads. We have access to creatives, media buyers, planners and professional production teams. We can produce the entire television ad from ideation to airdate. Here is short description of our production technique:
If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. Your video project will be given to a creative director to commence production The art director (AD) will develop a smart concept from your project brief. The big idea will meet the goals of your business brief. Together with a scriptwriter, the CD will produce some scripts for your TV video, You will be asked to choose from the scripts, the most fitting message for your business. When you choose a script, a storyboard artist will draw the concept on a visual board. Animating your project makes it easier to develop on video. After storyboarding, the producer sets up a budget and draws a schedule for project.
We may decide to shoot in a studio, or a location or both, depending on project terms. Shoots may last days or weeks, even for simple 30 or 60 second adverts because of the usual filming complications. However, we promise to keep your project on schedule no matter what.
After completion, the rushes will be issued to the post-production unit. From the raw footage, the editor will design a narrative for the ad. They will also ensure that the visuals are crisp, clear and digitally well-rendered. Next, the graphics and animation team will work their magic and add quality to the video. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. There are many musical scores at our library to choose from. We’ll legitimately purchase the most suitable sound for your video. But if you want, we can make a song just for your video commercial. Finally, we’ll hire a voice-over talent to complete the advert with a befitting narration that sells the idea/message, just the way you like it. When it comes to quality video production, no one in Norwood Green produces like Hightower. In addition, our videos make great investment returns! Want an email-prompting, phone-buzzing ad video? Send us a message today.
Many clients usually ask questions about our video production process We have listed some frequently asked questions below:
Television ads used to cost a pretty penny in the past, but times have changed. With more channels on satellite and even terrestrial TV, your bargaining options as better when booking a media slot today. Furthermore, we use flexible methods that make it possible to personalise videos according to your budget- no matter how big or small.
Sure, we accept original ideas. Creatives at Hightower are always willing to brainstorm ideas with clients. However, idea concepting is just a segment of the whole process. Aspects of production such as scripting, storyboarding, project management, acting, and editing make add to the pricing.
Yes, we can, given you have the funds for it. However, it is worth noting that the right celebrity fit for the message is necessary for a successful video. Although a celebrity is liked by many people, some personalities could be incompatible with your brand. Working with a lesser known, but more suitable talent, can is affordable and effective.
Our services provide a great mix of creativity and production using our very own resources. Hence, we take responsibility, not delegating services to third-party workers. By managing the video project from conception to finish, we make it more economical for you. We have earned a reputation in Norwood Green for producing high-quality videos and TV ads. We boast of a client list that has Tesco, Maxell, Aecom, Hitachi, Santander and SanDisk. See some of our award-winning TV commercials on our work page.