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Tired of cookie-cutter ads that miss the mark? What you need is a high-quality TV ad that speaks to your customers. At Hightower, our style is revolutionary. We do more than make videos; we sell you. Our team of creatives and strategic minds will bring out the core of your business.
A standout video the pales your competitors’ videos For almost a decade, we have used quality video advertising to build relationships between customers and businesses (big and small) in Park Langley. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.
For your ads to break the mould, a highly-creative team of video experts is key. Our operations cover the full production including scripting, acting, filming, illustration, rendering and publishing. Concerned about government ad censor reviews? Don’t worry, our ad videos pass the Clear cast test while retaining the core message. Hightower’s video experts will ensure that your target group receives the message in glorious technicolour, whether it is a sales promo or a new product launch.
Television commercials allow you to create a trustworthy brand that appeals to audiences. Being a likable brand is one of the first steps to sales conversion. When you create a likable brand personality, you’ll find it easier to sell. At Hightower, our entertaining video ads will make your brand likable. We partner with notable creatives, ad planners, media buyers and expert producers. We can oversee complete video production from start to finish. Here is short description of our production technique:
If you’ve got a brief for a video- send us an email or call us directly A creative director will be assigned to work on the production of your video. The art director (AD) will formulate a creative concept from your video brief. The big idea will meet the goals of your business brief. The CD and a scriptwriter will work together to write some video scripts. The next step is a review where you will decide which script aligns best with your intended message. After selecting a script, a storyboard artist will be assigned to sketch the concept on a visual board. It is easier to produce a video ad when you illustrate it first. After storyboarding, the producer sets up a budget and draws a schedule for project.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. Although the video may only last 30 to 60 seconds, the shoot could take a day or even several weeks, due to certain complexities involved with TV ads. However, we promise to keep your project on schedule no matter what.
After completion, the rushes will be issued to the post-production unit. The editor will use the rush to determine a fitting narrative for the ad. They will also ensure that the visuals are crisp, clear and digitally well-rendered. Then the graphics and animation team will add some finesse to the video. The sophistication of graphics is usually contingent to your budget size, product-type and business preferences. There are many musical scores at our library to choose from. We buy them legitimately for all our video projects including yours. But we can also create an original score, based on your choice. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Park Langley. Plus, our videos guarantee good return on investment, in sales. Looking to produce a TV commercial that will blow up your phone? Contact us today
Many clients usually ask questions about our video production process We have listed some frequently asked questions below:
Yes, not too long ago, TV ads were costly, but things are different now. You can book affordable media slots today, given the number of channels and options on digital and local TV networks. Furthermore, we use flexible methods that make it possible to personalise videos according to your budget- no matter how big or small.
Sure, we accept original ideas. Hightower works with clients to produce ads that they want; after all, it’s your video. However, idea concepting is just a segment of the whole process. When you think of other operational aspects like writing, acting, filming, voice-over and so on, the price doesn’t change.
You can if you want, provided you can afford it. But when making a TV ad, choosing the right fit for your brand is important for the message. Celebrities often make good ambassadors, but not they don’t make automatic fits for any type of brands. You can save money by using a non-celebrity actor and boost the video quality.
We use our own equipment to deliver top innovation and production services. Hence, we take responsibility, not delegating services to third-party workers. At Hightower, we take complete control of our projects, so you can maximise your budget. Our reputation for excellent quality videos and television commercials in Park Langley precedes us in the industry. Our clientele consists of brands such as Aecom, Santander, SanDisk, Tesco, Hitachi and Maxell You can see some of our award-winning TVC ads on our work-page