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Had your fair share of vapid, mass-produced commercials? You need crisp, clear TV advertising that speaks directly to your audience. At Hightower, our advertising videos set the pace. Our videos are not just videos, but compelling sales messages. We have creative and analytical marketing teams that will push the value of your business.
A distinctive message that stands out from the crowd. For 10 years, we have produced high-definition videos for small and big companies in Selhurst looking to connect with their customers. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.
TV commercials are a dime a dozen; only a creative team can create a truly unique video. We do the whole shebang; script production, development, acting, graphics, editing and posting. Are you concerned about getting your ad through government scrutiny? Don’t fret, our video ads are known to pass the Clear cast test without compromising the message. Hightower’s professional video team will drive the message home to your audience whether you are launching a new product or promoting a sales drive.
Advertising your business on TV creates an opportunity for customers to love your brand. Before anything – even sales conversion – people must like your brand. It’s only when your brand is likeable that potential customers are amenable to purchase. At Hightower, our entertaining video ads will make your brand likable. We partner with notable creatives, ad planners, media buyers and expert producers. We specialise in producing video adverts from conception to air date. Our production process is straightforward:
If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. We begin by giving an art director the reins of your project. The creative director (CD) will pick out the defining parts of your brief and develop a concept. Every idea is designed to suit the needs of the brief. The AD will assign a scriptwriter to create some video scripts for the project. After scripting, you will be asked to select the script with the most corresponding message for your business. When you choose a script, a storyboard artist will draw the concept on a visual board. Sketching the work first simplifies the video production process. Next, the producer will proceed with scheduling and budget planning for the video production.
Based on the project scope, shooting may take place in a studio, an exclusive location or both. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. However, we promise to keep your project on schedule no matter what.
After completion, the rushes will be issued to the post-production unit. The work of the editor is to develop a narrative from the rushes. They are also responsible for editing the video to a HD, high-quality format. Then the graphics and animation team will add some finesse to the video. The sophistication of graphics is usually contingent to your budget size, product-type and business preferences. For the music, Hightower has a rich music library to choose from. We buy them legitimately for all our video projects including yours. More so, we can compose an original song just for your video. Finally, one of our talented vocalists will narrate your ad in a convincing way that suits your brand. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Selhurst. In addition, our videos make great investment returns! Looking to make a TV ad that will keep your lines busy? Contact us today
We usually get enquiries from customers about our operations. We have compiled some of the most common ones below:
Yes, not too long ago, TV ads were costly, but things are different now. With more channels on satellite and even terrestrial TV, your bargaining options as better when booking a media slot today. Notwithstanding, our flexible production process allows us to tailor great ads that suit your budget, whether big or small.
Sure, you can. At Hightower, we partner with our clients to deliver their ads- its your video after all. However, idea concepting is just a segment of the whole process. When you think of other operational aspects like writing, acting, filming, voice-over and so on, the price doesn’t change.
Sure, as long as your budget is sufficient. But choosing the right fit for your business/message is critical to the success of the video ad. Although a celebrity is liked by many people, some personalities could be incompatible with your brand. A less-popular but talented actor will save you money and help you achieve the objectives of your video ad.
With our own resources, we produce creative and high-quality production services. Rest assured, we don’t hire third-party workers. We help you to maximise your budget by taking full responsibility for every part of the project. In Selhurst, we’ve built a reputation for producing world-class videos and TV adverts. The following brands make up our clientele Santander, Maxell, Tesco, Aecom, Hitachi and SanDisk You can see some of our award-winning TVC ads on our work-page