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Tired of cookie-cutter ads that miss the mark? You deserve a great quality television ad that appeals to your audience. At Hightower, we produce ground-breaking ads. We don’t just make a video, we sell your product. Our creative and critical-thinking team will push the standards of your business.
A standout video the pales your competitors’ videos We have connected audiences to big and small brands in Silvertown for almost ten years with excellent TVC ads. Television advertising offers a massive platform to communicate with your audiences every day, so make the most of it.
With television advertising, you need a professional team to help you stand out. We do the whole shebang; script production, development, acting, graphics, editing and posting. Worried your ad might not pass the government appraisal? Fear not, Hightower ads are renowned for passing the Clear cast test with the core message intact. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
Advertising your business on TV creates an opportunity for customers to love your brand. To convert audiences into customers, likability is important for any brand. Winning consumers’ hearts is a lot easier when your brand has a strong appeal. At Hightower, our clever and funny video ads make brands likable. Our network in the industry includes creatives, producers, media planners and buyers. We specialise in producing video adverts from conception to air date. Here is short description of our production technique:
We welcome briefs for video ads; simply send us your piece by email Our producer usually starts by assigning the project to an art director. The art director (AD) will develop a smart concept from your project brief. The creative concept aims to satisfy the requirements of your video. The AD will contact a scriptwriter to start with some scripts for the video project. After scripting, you will be asked to select the script with the most corresponding message for your business. After selecting a script, a storyboard artist will be assigned to sketch the concept on a visual board. Drawing the concept first makes it easier to produce the video. When the storyboard is ready, the producer will set up a work schedule and a project budget.
Video shoots may take place on site or at a studio- maybe both- but it depends on the project size. Due to certain filming complications, shooting may last days or several weeks, even for videos 30 – 60 seconds long. Even so, our clients always get the finished work on time- no delays.
The post-production team will receive the raw-footage for final rendition. The editor’s role is to build a narrative from the available rushes. He or she is also going to edit the video to crystal clear quality. Next, the graphics and animation team will work their magic and add quality to the video. The graphics component of the video will be determined by the budget, product, brand and your preferences. We have a solid music library for your sound score. A sound specialist will buy legitimate song(s) to fit into your video But if you want, we can make a song just for your video commercial. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Silvertown. What’s more, our videos provide a great return on your investment (ROI). Looking to make a TV ad that will keep your lines busy? Contact us today
Our clients often make enquiries about shooting TV video ads Here is a compilation of our most asked questions:
Television ads used to cost a pretty penny in the past, but times have changed. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. Notwithstanding, our flexible production process allows us to tailor great ads that suit your budget, whether big or small.
This is relative, but on a case by case basis. Hightower creatives work with clients to produce quality ads. However, idea concepting is just a segment of the whole process. When you consider other services such as scripting, acting, rendering, editing and so on, the costs are already fixed.
Yes, we can, given you have the funds for it. But choosing the right fit for your business/message is critical to the success of the video ad. Even though celebrities are opinion leaders, some may be unfit to represent your business. Hiring a less popular talent will cost less and may even do a better job for your video.
With our own resources, we produce creative and high-quality production services. This means we don’t hire third-party contractors. We help you to maximise your budget by taking full responsibility for every part of the project. People in Silvertown regard us as one of the best services for first-rate videos and television ads. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. You can see some of our award-winning TVC ads on our work-page