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Fed up with mass-produced ads that don’t communicate clearly? What you need is a high-quality TV ad that speaks to your customers. At Hightower, we make commercials that start conversations. Besides just producing videos, we sell your brand. We work with the most creative and strategic minds in marketing to find out what makes your business tick.
A touching message unlike any in your niche. For 10 years, we have produced high-definition videos for small and big companies in Single Street looking to connect with their customers. TV messaging provides a huge platform to reach your audience daily, so don’t miss the chance to make yours count.
To make your television advertising stand out, you need a professional video company. Our service covers the whole process, from scriptwriting to pre-production, live action and graphics to rendering and posting. Concerned about government ad censor reviews? Don’t worry, we produce advertising that passes the Clear cast test, whilst meeting its communication goals. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
It is easy to build a brand people can love and trust through great television advertising. The first step to selling is having a brand people will like or admire. It is easier to convince people about your product when your brand is appealing. At Hightower, we make brands likeable using smart and witty video advertising. Our industry connections include writers, media buyers, planners and expert producers. From start to air date, we can produce your whole television commercial. Here is short description of our production technique:
If you’ve got a brief for a video- send us an email or call us directly We begin by giving an art director the reins of your project. The art director (AD) will formulate a creative concept from your video brief. The creative concept aims to satisfy the requirements of your video. The CD will first work with the scriptwriter to produce a series of scripts for your video. The next step is a review where you will decide which script aligns best with your intended message. The next stage involves engaging a storyboard artist who will animate the ideas on a visual board. Drawing the idea first makes video production easier. At the next stage, the producer will plan the schedule and set up a budget for TV ad production.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. Although the video may only last 30 to 60 seconds, the shoot could take a day or even several weeks, due to certain complexities involved with TV ads. However, we promise to keep your project on schedule no matter what.
The post-production team will receive the raw-footage for final rendition. From the raw footage, the editor will design a narrative for the ad. They are also responsible for editing the video to a HD, high-quality format. Then the graphics and animation team will add some finesse to the video. The sophistication of graphics is usually contingent to your budget size, product-type and business preferences. As for music, we have a rich repertoire of songs at Hightower. We buy them legitimately for all our video projects including yours. More so, we can compose an original song just for your video. Finally, we will get an amazing voice-over talent to narrate your ad in a manner fitting of your brand. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Single Street. What’s more, our videos provide a great return on your investment (ROI). Want a TV advert that will keep your phone ringing all day? Send us a message today.
Most people like to know more about our video production technique. We have compiled some of the most common ones below:
Television adverts used to be expensive, but costs vary today. You can book affordable media slots today, given the number of channels and options on digital and local TV networks. Additionally, we have flexible options that allow you to choose quality videos for any budget size you have.
This is relative, but on a case by case basis. Hightower works with clients to produce ads that they want; after all, it’s your video. But the idea is only a part of the video production process. When you factor in other aspects such as script writing, acting, editing, voice-over and so on, the cost remains relatively standard.
Sure, as long as your budget is sufficient. However, it is important to choose a good brand fit when making a TV ad. While a celebrity may be popular, they might not have the right persona for your brand. Hiring a less popular talent will cost less and may even do a better job for your video.
We deliver well on innovation and production, as well as our using our own equipment. All services are performed by us- not some third-party contractor. At Hightower, we take complete control of our projects, so you can maximise your budget. In Single Street, we’ve built a reputation for producing world-class videos and TV adverts. The following brands make up our clientele Santander, Maxell, Tesco, Aecom, Hitachi and SanDisk Visit our work tab to see some prize-winning television adverts.