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Fed up with mass-produced ads that don’t communicate clearly? What you need is a high-quality TV ad that speaks to your customers. At Hightower, our advertising videos set the pace. We do more than make videos; we sell you. We work with the most creative and strategic minds in marketing to find out what makes your business tick.
A fitting brand message that cuts through the clutter. For almost 10 years, we have brought SMEs in Sipson closer to clients through crisp clear video commercials. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
To make your television advertising stand out, you need a professional video company. We do the whole shebang; script production, development, acting, graphics, editing and posting. Worried your ad might not pass the government appraisal? Don’t worry, our ad videos pass the Clear cast test while retaining the core message. Hightower’s professional video team will drive the message home to your audience whether you are launching a new product or promoting a sales drive.
Getting your TV ad on air allows you to build a brand your customers can trust and love. Being a likable brand is one of the first steps to sales conversion. When you create a likable brand personality, you’ll find it easier to sell. At Hightower, our entertaining video ads will make your brand likable. Our network in the industry includes creatives, producers, media planners and buyers. We can manage your TV ad from conception to airdate. Here is short description of our production technique:
You can submit any briefs you may have for video ideas via email or contact us directly. Your video project will be given to a creative director to commence production The creative director (CD) will listen to your project needs and formulate a suitable plan for the big idea. The big idea will meet the goals of your business brief. The CD will first work with the scriptwriter to produce a series of scripts for your video. You will be asked to choose from the scripts, the most fitting message for your business. Having selected a script, a storyboard artist will draw the plot on a visual board. It is easier to produce a video ad when you illustrate it first. After storyboarding, the producer sets up a budget and draws a schedule for project.
We may decide to shoot in a studio, or a location or both, depending on project terms. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. However, we guarantee that your video will always be ready on schedule.
At this stage, we give the rushes (raw footage) to the post-production department. The editor will use the rush to determine a fitting narrative for the ad. He or she is also going to edit the video to crystal clear quality. The graphics and animation unit will further add their magical touch to the video. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. There are many musical scores at our library to choose from. We buy them legitimately for all our video projects including yours. However, we can also compose an original score, depending on your preference. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Sipson. Plus, our videos guarantee good return on investment, in sales. Looking to produce a TV commercial that will blow up your phone? Shoot us an email today
Our clients often make enquiries about shooting TV video ads We have listed some frequently asked questions below:
Yes, they used to be expensive, but not necessarily so today. It is easier to find cheap media slots with many television channels available on satellite and local television networks. Additionally, we have flexible options that allow you to choose quality videos for any budget size you have.
Sure, you can. Hightower works with clients to produce ads that they want; after all, it’s your video. But bringing an idea is only a fraction of the actual production. When you factor in other aspects such as script writing, acting, editing, voice-over and so on, the cost remains relatively standard.
If you have a substantial budget, sure you can. However, it is worth noting that the right celebrity fit for the message is necessary for a successful video. While a celebrity may be popular, they might not have the right persona for your brand. Hiring a less popular talent will cost less and may even do a better job for your video.
Our services provide a great mix of creativity and production using our very own resources. This means we don’t hire third-party contractors. Because Hightower takes full control of the whole project, you are assured of maximising your budget. People in Sipson regard us as one of the best services for first-rate videos and television ads. Our clientele consists of brands such as Aecom, Santander, SanDisk, Tesco, Hitachi and Maxell See some of our award-winning TV commercials on our work page.