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Had enough of generic ads with no substance? You need crisp, clear TV advertising that speaks directly to your audience. At Hightower, we make ads that break bounds. We don’t just make a video, we sell your product. We have creative and analytical marketing teams that will push the value of your business.
A distinctive message that stands out from the crowd. For almost a decade, we’ve helped small and established businesses in South Beddington connect with their customers via quality video communications. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
To make your television advertising stand out, you need a professional video company. Our service covers the whole process, from scriptwriting to pre-production, live action and graphics to rendering and posting. Worried your ad might not pass the government appraisal? Don’t be, we have a history of producing Clear cast-compliant video ads that communicate the message. From new product launches to sales promos, Hightower’s video professionals always make sure the target gets the message crystal clear.
Advertising your business on TV creates an opportunity for customers to love your brand. The first step to selling is having a brand people will like or admire. It’s only when your brand is likeable that potential customers are amenable to purchase. At Hightower, we make brands likeable using smart and witty video advertising. Our industry connections include writers, media buyers, planners and expert producers. From start to air date, we can produce your whole television commercial. Our production process is straightforward:
You can submit any briefs you may have for video ideas via email or contact us directly. We begin by giving an art director the reins of your project. The creative director (CD) will pick out the defining parts of your brief and develop a concept. The concept will be made to fit the message of your video. The CD and a scriptwriter will work together to write some video scripts. The next step is a review where you will decide which script aligns best with your intended message. Having selected a script, a storyboard artist will draw the plot on a visual board. It is easier to produce a video ad when you illustrate it first. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. Shoots may last days or weeks, even for simple 30 or 60 second adverts because of the usual filming complications. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
At this stage, we give the rushes (raw footage) to the post-production department. The editor’s role is to build a narrative from the available rushes. They will also ensure that the visuals are crisp, clear and digitally well-rendered. The graphics and animation unit will further add their magical touch to the video. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. We have a solid music library for your sound score. We buy them legitimately for all our video projects including yours. However, we can also compose an original score, depending on your preference. Finally, we’ll hire a voice-over talent to complete the advert with a befitting narration that sells the idea/message, just the way you like it. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in South Beddington. In addition, our videos make great investment returns! Looking to produce a TV commercial that will blow up your phone? Contact us today
Many of our clients often ask questions about shooting a TV commercial for their business. Below is a list of FAQs:
Sure, people once broke bank to make TV ads- but the options are different today. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. In addition, our adaptable production techniques make it easier to customise quality videos to match your budget.
Sure, we accept original ideas. Hightower creatives work with clients to produce quality ads. But the idea is only a part of the video production process. When you think of other operational aspects like writing, acting, filming, voice-over and so on, the price doesn’t change.
Yes, you can, provided you have a good budget. But when making a TV ad, choosing the right fit for your brand is important for the message. A celebrity might be the star of the moment, but their personality may not be representative of your brand. You can save money by using a non-celebrity actor and boost the video quality.
We use our own equipment to deliver top innovation and production services. Hence, we take responsibility, not delegating services to third-party workers. By managing the video project from conception to finish, we make it more economical for you. We have earned a reputation in South Beddington for producing high-quality videos and TV ads. The following brands make up our clientele Santander, Maxell, Tesco, Aecom, Hitachi and SanDisk Go to our work page a see some of our award-winning television ads.