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Had enough of generic ads with no substance? A well-produced ad that communicates to your audience is what you need. At Hightower, we make ads that break bounds. Our videos are not just videos, but compelling sales messages. We work with the most creative and strategic minds in marketing to find out what makes your business tick.
A standout video the pales your competitors’ videos For 10 years, we have produced high-definition videos for small and big companies in Stanmore looking to connect with their customers. Television ads are an effective way to communicate with your target audiences daily; don’t miss any chance you get.
TV commercials are a dime a dozen; only a creative team can create a truly unique video. Our business spans the entire process, from scripting to production, live video, animation, rendering and publishing. Are you concerned about getting your ad through government scrutiny? Don’t worry, our ad videos pass the Clear cast test while retaining the core message. Hightower’s video experts will ensure that your target group receives the message in glorious technicolour, whether it is a sales promo or a new product launch.
It is easy to build a brand people can love and trust through great television advertising. Being a likable brand is one of the first steps to sales conversion. Convincing potential customers to buy is easier when you have a friendly brand. At Hightower, our clever and funny video ads make brands likable. We have access to creatives, media buyers, planners and professional production teams. We specialise in producing video adverts from conception to air date. This is a brief synopsis of how we work:
If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. Your video project will be given to a creative director to commence production The creative director (CD) will pick out the defining parts of your brief and develop a concept. The creative concept aims to satisfy the requirements of your video. The AD will contact a scriptwriter to start with some scripts for the video project. You will be asked to choose from the scripts, the most fitting message for your business. After choosing one, a storyboard artist will illustrate the whole idea on a visual board. Sketching the work first simplifies the video production process. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Based on the project scope, shooting may take place in a studio, an exclusive location or both. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Rest assured, we will not delay your project or spend more time than is necessary.
After completion, the rushes will be issued to the post-production unit. The editor’s role is to build a narrative from the available rushes. They are also responsible for editing the video to a HD, high-quality format. The next stage “finessing” is then completed by the graphics and animation unit. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. As for music, we have a rich repertoire of songs at Hightower. We’ll legitimately purchase the most suitable sound for your video. But if you want, we can make a song just for your video commercial. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. If you need unrivalled high definition video ads, Hightower Stanmore will produce it in glorious technicolour. And if you want good return on investment, our videos push your sales forward. Looking to produce a TV commercial that will blow up your phone? Use our online form; send us a message today
Many clients usually ask questions about our video production process We have some FAQs below:
Television ads used to cost a pretty penny in the past, but times have changed. Today, you have better negotiation advantage for media slots with the numerous channels on digital satellite and terrestrial TV. In addition, our adaptable production techniques make it easier to customise quality videos to match your budget.
Sure, you can. Creatives at Hightower are always willing to brainstorm ideas with clients. But bringing an idea is only a fraction of the actual production. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
Yes, you can, provided you have a good budget. You should note however, that an unfit celebrity can affect the success of your video. Although a celebrity is liked by many people, some personalities could be incompatible with your brand. You can save money by using a non-celebrity actor and boost the video quality.
We offer a perfect combination of creativity and production, with in-house resources. This means we don’t hire third-party contractors. At Hightower, we are 100% responsible for our projects; this will maximise your expenses. We have earned a reputation in Stanmore for producing high-quality videos and TV ads. Our list of clients includes Hitachi, Aecom, Tesco, Maxell, SanDisk, Santander and more. Visit our work page to see some of our award-winning TVC ads.