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Fed up with mass-produced ads that don’t communicate clearly? You deserve professionally made TV ads that talk to your target group. At Hightower, our style is revolutionary. We don’t just make a video, we sell your product. Our team of creatives and strategic minds will bring out the core of your business.
A touching message unlike any in your niche. We have connected audiences to big and small brands in Stepney for almost ten years with excellent TVC ads. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
When it comes to TV ad production, you need a reliable team to help you cut through the clutter. We do the whole shebang; script production, development, acting, graphics, editing and posting. Are you concerned about getting your ad through government scrutiny? Don’t fret, our video ads are known to pass the Clear cast test without compromising the message. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
Television commercials allow you to create a trustworthy brand that appeals to audiences. To convert audiences into customers, likability is important for any brand. When you create a likable brand personality, you’ll find it easier to sell. We build likable brands at Hightower, by creating witty video ads. We have access to creatives, media buyers, planners and professional production teams. We can produce the entire television ad from ideation to airdate. This is an abstract of our operations:
If you’ve got a brief for a video- send us an email or call us directly We begin by giving an art director the reins of your project. Next, the creative director (CD) will think of a big idea to fit your video brief. The big idea will meet the goals of your business brief. The CD and a scriptwriter will work together to write some video scripts. After scripting, you will be asked to select the script with the most corresponding message for your business. The next stage involves engaging a storyboard artist who will animate the ideas on a visual board. Animating your project makes it easier to develop on video. Next, the producer will proceed with scheduling and budget planning for the video production.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. Due to certain filming complications, shooting may last days or several weeks, even for videos 30 – 60 seconds long. However, we guarantee that your video will always be ready on schedule.
After completion, the rushes will be issued to the post-production unit. The work of the editor is to develop a narrative from the rushes. Their work includes producing a well-rendered, crisp quality finished piece. Then the graphics and animation team will add some finesse to the video. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. As for music, we have a rich repertoire of songs at Hightower. A sound specialist will buy legitimate song(s) to fit into your video However, if you wish, we can compose a song specifically for your video ad. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Stepney. Plus, our videos guarantee good return on investment, in sales. Looking to make a TV ad that will keep your lines busy? Contact us today
Many of our clients often ask questions about shooting a TV commercial for their business. Here is a compilation of our most asked questions:
Yes, not too long ago, TV ads were costly, but things are different now. You can book affordable media slots today, given the number of channels and options on digital and local TV networks. Additionally, we have flexible options that allow you to choose quality videos for any budget size you have.
We welcome suggestions. Hightower works with clients to produce ads that they want; after all, it’s your video. But the idea is only a part of the video production process. When you think of other operational aspects like writing, acting, filming, voice-over and so on, the price doesn’t change.
If you have a substantial budget, sure you can. But choosing the right fit for your business/message is critical to the success of the video ad. A celebrity might be the star of the moment, but their personality may not be representative of your brand. Working with a lesser known, but more suitable talent, can is affordable and effective.
We deliver well on innovation and production, as well as our using our own equipment. Therefore, we don’t need to employ third-part contractors. We help you to maximise your budget by taking full responsibility for every part of the project. People in Stepney regard us as one of the best services for first-rate videos and television ads. Our client lists include Tesco, Aecom, Hitachi, Santander, Maxell, SanDisk and more. Visit our work page to see some of our award-winning TVC ads.