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Had enough of generic ads with no substance? You deserve a great quality television ad that appeals to your audience. At Hightower, our advertising videos set the pace. Our videos are not just videos, but compelling sales messages. Working with creatives and analytic experts, we will promote your business’ values.
A standout video the pales your competitors’ videos We have connected audiences to big and small brands in Stockwell for almost ten years with excellent TVC ads. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.
With television advertising, you need a professional team to help you stand out. Our operations cover the full production including scripting, acting, filming, illustration, rendering and publishing. Are you concerned about getting your ad through government scrutiny? Don’t worry, we produce advertising that passes the Clear cast test, whilst meeting its communication goals. Hightower’s professional video team will drive the message home to your audience whether you are launching a new product or promoting a sales drive.
TV advertising allows you to build a brand your customers can endear themselves to. The first step to selling is having a brand people will like or admire. When you create a likable brand personality, you’ll find it easier to sell. At Hightower, our entertaining video ads will make your brand likable. We partner with notable creatives, ad planners, media buyers and expert producers. We can produce the entire television ad from ideation to airdate. Here is a summary of our production process:
We welcome briefs for video ads; simply send us your piece by email Your video project will be given to a creative director to commence production Next, the creative director (CD) will think of a big idea to fit your video brief. The concept will be made to fit the message of your video. Together with a scriptwriter, the CD will produce some scripts for your TV video, At the next review stage, you’ll be presented with some scripts, so you can choose the one that best communicates your message. After choosing one, a storyboard artist will illustrate the whole idea on a visual board. Sketching the work first simplifies the video production process. Next, the producer will proceed with scheduling and budget planning for the video production.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. Rest assured, we will not delay your project or spend more time than is necessary.
After completion, the rushes will be issued to the post-production unit. The editor will use the rush to determine a fitting narrative for the ad. They will also ensure that the visuals are crisp, clear and digitally well-rendered. Then the graphics and animation team will add some finesse to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. We have a solid music library for your sound score. A sound specialist will buy legitimate song(s) to fit into your video More so, we can compose an original song just for your video. Finally, one of our talented vocalists will narrate your ad in a convincing way that suits your brand. If you need unrivalled high definition video ads, Hightower Stockwell will produce it in glorious technicolour. And if you want good return on investment, our videos push your sales forward. Need a television advert that will increase business inquiries? Don’t delay, send us an email now
Many clients usually ask questions about our video production process We have some FAQs below:
Television adverts used to be expensive, but costs vary today. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. Furthermore, we use flexible methods that make it possible to personalise videos according to your budget- no matter how big or small.
Not necessarily. Hightower professionals are happy to collaborate with clients on ideas. But the idea is only a part of the video production process. When you factor in other aspects such as script writing, acting, editing, voice-over and so on, the cost remains relatively standard.
Yes, we can, given you have the funds for it. However, it is important to choose a good brand fit when making a TV ad. While a celebrity may be popular, they might not have the right persona for your brand. Hiring a less popular talent will cost less and may even do a better job for your video.
We use our own equipment to deliver top innovation and production services. This means we don’t hire third-party contractors. At Hightower, we are 100% responsible for our projects; this will maximise your expenses. We pride ourselves in producing probably the best quality videos and TV adverts in Stockwell. Our clientele consists of brands such as Aecom, Santander, SanDisk, Tesco, Hitachi and Maxell You can see some of our award-winning TVC ads on our work-page