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Tired of cookie-cutter ads that miss the mark? What you need is a high-quality TV ad that speaks to your customers. At Hightower, we make ads that break bounds. Besides just producing videos, we sell your brand. We have creative and analytical marketing teams that will push the value of your business.
A distinctive message that stands out from the crowd. For almost a decade, we’ve helped small and established businesses in Stonebridge connect with their customers via quality video communications. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.
To make your television advertising stand out, you need a professional video company. Our service covers the whole process, from scriptwriting to pre-production, live action and graphics to rendering and posting. Does government ad censorship bother you? Don’t worry, we produce advertising that passes the Clear cast test, whilst meeting its communication goals. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
TV advertising allows you to build a brand your customers can endear themselves to. Being a likable brand is one of the first steps to sales conversion. When you create a likable brand personality, you’ll find it easier to sell. Using engaging video advertising, Hightower helps businesses build likable brands. Our network in the industry includes creatives, producers, media planners and buyers. We can produce the entire television ad from ideation to airdate. Here is a summary of our production process:
You can email or contact us directly to share a brief for a video script you may have. We begin by giving an art director the reins of your project. The creative director (CD) will listen to your project needs and formulate a suitable plan for the big idea. The big idea will meet the goals of your business brief. The AD will contact a scriptwriter to start with some scripts for the video project. In the next step of pre-production, you will review the scripts to determine the best idea for your brand. The next stage involves engaging a storyboard artist who will animate the ideas on a visual board. It is easier to produce a video ad when you illustrate it first. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Based on the project scope, shooting may take place in a studio, an exclusive location or both. Shoots may last days or weeks, even for simple 30 or 60 second adverts because of the usual filming complications. Rest assured, we will not delay your project or spend more time than is necessary.
Upon completion, the raw footage (rushes) will be taken to the post-production team. The editor’s role is to build a narrative from the available rushes. He or she is also going to edit the video to crystal clear quality. The graphics and animation unit will further add their magical touch to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. We have a solid music library for your sound score. Our sound engineer will purchase legitimate music that suits your video. But we can also create an original score, based on your choice. Finally, we’ll hire a voice-over talent to complete the advert with a befitting narration that sells the idea/message, just the way you like it. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Stonebridge. Furthermore, if you are looking to make great returns on your investment, our videos deliver. Looking to produce a TV commercial that will blow up your phone? Contact us today
Our clients often make enquiries about shooting TV video ads Below is a list of FAQs:
Sure, people once broke bank to make TV ads- but the options are different today. With more channels on satellite and even terrestrial TV, your bargaining options as better when booking a media slot today. In addition, our adaptable production techniques make it easier to customise quality videos to match your budget.
Sure, you can. Hightower creatives work with clients to produce quality ads. However, the idea is just one part of the creative process. When you factor in other aspects such as script writing, acting, editing, voice-over and so on, the cost remains relatively standard.
If you have a substantial budget, sure you can. However, it is worth noting that the right celebrity fit for the message is necessary for a successful video. While a celebrity may be popular, they might not have the right persona for your brand. Hiring a less popular talent will cost less and may even do a better job for your video.
With our own resources, we produce creative and high-quality production services. Rest assured, we don’t hire third-party workers. Because Hightower takes full control of the whole project, you are assured of maximising your budget. In Stonebridge, we’ve built a reputation for producing world-class videos and TV adverts. We boast of a client list that has Tesco, Maxell, Aecom, Hitachi, Santander and SanDisk. Go to our work page a see some of our award-winning television ads.