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Fed up with mass-produced ads that don’t communicate clearly? What you need is a high-quality TV ad that speaks to your customers. At Hightower, we make commercials that start conversations. We do more than make videos; we sell you. We work with the most creative and strategic minds in marketing to find out what makes your business tick.
A unique story that breaks the mould. For 10 years, we have produced high-definition videos for small and big companies in Strand looking to connect with their customers. TV messaging provides a huge platform to reach your audience daily, so don’t miss the chance to make yours count.
With television advertising, you need a professional team to help you stand out. We do the whole shebang; script production, development, acting, graphics, editing and posting. Are you concerned about getting your ad through government scrutiny? Don’t worry, our ad videos pass the Clear cast test while retaining the core message. Hightower’s video experts will ensure that your target group receives the message in glorious technicolour, whether it is a sales promo or a new product launch.
Advertising your business on TV creates an opportunity for customers to love your brand. Being a likable brand is one of the first steps to sales conversion. It’s only when your brand is likeable that potential customers are amenable to purchase. We build likable brands at Hightower, by creating witty video ads. We partner with notable creatives, ad planners, media buyers and expert producers. We can oversee complete video production from start to finish. This is a brief synopsis of how we work:
You can submit any briefs you may have for video ideas via email or contact us directly. We begin by giving an art director the reins of your project. The art director (AD) will develop a smart concept from your project brief. The big idea will meet the goals of your business brief. The CD and a scriptwriter will work together to write some video scripts. In the next step of pre-production, you will review the scripts to determine the best idea for your brand. After choosing one, a storyboard artist will illustrate the whole idea on a visual board. Drawing the idea first makes video production easier. At the next stage, the producer will plan the schedule and set up a budget for TV ad production.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
Upon completion, the raw footage (rushes) will be taken to the post-production team. The editor will use the rush to determine a fitting narrative for the ad. They are also responsible for editing the video to a HD, high-quality format. The graphics and animation team will give the video an extra touch of appeal. The graphics component of the video will be determined by the budget, product, brand and your preferences. As for music, we have a rich repertoire of songs at Hightower. We will buy valid songs that best suit your video. But we can also create an original score, based on your choice. Finally, we will get an amazing voice-over talent to narrate your ad in a manner fitting of your brand. At Hightower, Strand, we pride ourselves in the crisp, clean quality of our finished videos. Plus, our videos guarantee good return on investment, in sales. Need a television advert that will increase business inquiries? Contact us today
Many clients usually ask questions about our video production process We have some FAQs below:
Television ads used to cost a pretty penny in the past, but times have changed. You can book affordable media slots today, given the number of channels and options on digital and local TV networks. In addition, our adaptable production techniques make it easier to customise quality videos to match your budget.
Not necessarily. Hightower professionals are happy to collaborate with clients on ideas. Nevertheless, suggesting ideas is just an arm of creativity. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
Yes, we can, given you have the funds for it. You should note however, that an unfit celebrity can affect the success of your video. While a celebrity may be popular, they might not have the right persona for your brand. You can save money by using a non-celebrity actor and boost the video quality.
With our own resources, we produce creative and high-quality production services. All services are performed by us- not some third-party contractor. Because Hightower takes full control of the whole project, you are assured of maximising your budget. We have earned a reputation in Strand for producing high-quality videos and TV ads. The following brands make up our clientele Santander, Maxell, Tesco, Aecom, Hitachi and SanDisk Go to our work page a see some of our award-winning television ads.