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Fed up with mass-produced ads that don’t communicate clearly? You deserve a great quality television ad that appeals to your audience. At Hightower, our advertising videos set the pace. Besides just producing videos, we sell your brand. Our creative and critical-thinking team will push the standards of your business.
A touching message unlike any in your niche. For almost 10 years, we have brought SMEs in Sundridge closer to clients through crisp clear video commercials. Television advertising offers a massive platform to communicate with your audiences every day, so make the most of it.
TV commercials are a dime a dozen; only a creative team can create a truly unique video. Our services are comprehensive, ranging from scriptwriting to acting, voiceover, editing, animation, rendering and distributing. Worried your ad might not pass the government appraisal? Don’t fret, our video ads are known to pass the Clear cast test without compromising the message. Whether you’re launching a new product or announcing a sales promotion, Hightower’s video specialists will ensure your audience gets the message, loud and clear.
It is easy to build a brand people can love and trust through great television advertising. To convert audiences into customers, likability is important for any brand. Winning consumers’ hearts is a lot easier when your brand has a strong appeal. Using engaging video advertising, Hightower helps businesses build likable brands. We have working relationships with writers, producers, professional actors and media buyers. From start to air date, we can produce your whole television commercial. This is a brief synopsis of how we work:
If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. Our producer will assign a creative director to help with the creative development of your project. Next, the creative director (CD) will think of a big idea to fit your video brief. Every idea is designed to suit the needs of the brief. The AD will contact a scriptwriter to start with some scripts for the video project. The next step is a review where you will decide which script aligns best with your intended message. The next stage involves engaging a storyboard artist who will animate the ideas on a visual board. It is easier to produce a video ad when you illustrate it first. After storyboarding, the producer sets up a budget and draws a schedule for project.
Shooting the video may occur at a site, in a studio (sometimes both); it is contingent on project scope. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
Upon completion, the raw footage (rushes) will be taken to the post-production team. The raw footage will be used by an editor to build a suitable narrative. Their work includes producing a well-rendered, crisp quality finished piece. The next stage “finessing” is then completed by the graphics and animation unit. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. We have a solid music library for your sound score. We’ll legitimately purchase the most suitable sound for your video. More so, we can compose an original song just for your video. Finally, we will get an amazing voice-over talent to narrate your ad in a manner fitting of your brand. When it comes to quality video production, no one in Sundridge produces like Hightower. Plus, our videos guarantee good return on investment, in sales. Want a TV advert that will keep your phone ringing all day? Contact us today
Our clients often make enquiries about shooting TV video ads We have some FAQs below:
Television adverts used to be expensive, but costs vary today. With more channels on satellite and even terrestrial TV, your bargaining options as better when booking a media slot today. Furthermore, we use flexible methods that make it possible to personalise videos according to your budget- no matter how big or small.
Sure, we accept original ideas. At Hightower, we partner with our clients to deliver their ads- its your video after all. However, the idea is just one part of the creative process. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
You can if you want, provided you can afford it. You should note however, that an unfit celebrity can affect the success of your video. Although a celebrity is liked by many people, some personalities could be incompatible with your brand. Hiring a less popular talent will cost less and may even do a better job for your video.
We deliver well on innovation and production, as well as our using our own equipment. This means we don’t hire third-party contractors. At Hightower, we take complete control of our projects, so you can maximise your budget. In Sundridge, we’ve built a reputation for producing world-class videos and TV adverts. We boast of a client list that has Tesco, Maxell, Aecom, Hitachi, Santander and SanDisk. Visit our work page to see some of our award-winning TVC ads.