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Had your fair share of vapid, mass-produced commercials? A well-produced ad that communicates to your audience is what you need. At Hightower, our advertising videos set the pace. Our videos are not just videos, but compelling sales messages. Working with creatives and analytic experts, we will promote your business’ values.
A unique story that breaks the mould. For almost 10 years, we have brought SMEs in Upminster Bridge closer to clients through crisp clear video commercials. Television ads are an effective way to communicate with your target audiences daily; don’t miss any chance you get.
When it comes to TV ad production, you need a reliable team to help you cut through the clutter. We do the whole shebang; script production, development, acting, graphics, editing and posting. Concerned about government ad censor reviews? Fear not, Hightower ads are renowned for passing the Clear cast test with the core message intact. From new product launches to sales promos, Hightower’s video professionals always make sure the target gets the message crystal clear.
Television commercials allow you to create a trustworthy brand that appeals to audiences. Having a likable brand is important if you want people to buy your product. When you create a likable brand personality, you’ll find it easier to sell. We build likable brands at Hightower, by creating witty video ads. We have working relationships with writers, producers, professional actors and media buyers. We can oversee complete video production from start to finish. Here is short description of our production technique:
You can email or contact us directly to share a brief for a video script you may have. We begin by giving an art director the reins of your project. The creative director (CD) will listen to your project needs and formulate a suitable plan for the big idea. The big idea will meet the goals of your business brief. The AD will contact a scriptwriter to start with some scripts for the video project. The next step is a review where you will decide which script aligns best with your intended message. After selecting a script, a storyboard artist will be assigned to sketch the concept on a visual board. Drawing the concept first makes it easier to produce the video. After storyboarding, the producer sets up a budget and draws a schedule for project.
We may decide to shoot in a studio, or a location or both, depending on project terms. Due to certain filming complications, shooting may last days or several weeks, even for videos 30 – 60 seconds long. Even so, our clients always get the finished work on time- no delays.
After completion, the rushes will be issued to the post-production unit. The editor will use the rush to determine a fitting narrative for the ad. It is also their job to make sure the video comes out high-quality and clearly rendered. Next, the graphics and animation team will work their magic and add quality to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. We have a solid music library for your sound score. Our sound engineer will purchase legitimate music that suits your video. However, if you wish, we can compose a song specifically for your video ad. Finally, we will get an amazing voice-over talent to narrate your ad in a manner fitting of your brand. At Hightower, Upminster Bridge, we pride ourselves in the crisp, clean quality of our finished videos. In addition, our videos make great investment returns! Need a television advert that will increase business inquiries? Use our online form; send us a message today
We usually get enquiries from customers about our operations. Below is a list of FAQs:
Television ads used to cost a pretty penny in the past, but times have changed. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. In addition, our adaptable production techniques make it easier to customise quality videos to match your budget.
This is relative, but on a case by case basis. Hightower works with clients to produce ads that they want; after all, it’s your video. Nevertheless, suggesting ideas is just an arm of creativity. When you consider other services such as scripting, acting, rendering, editing and so on, the costs are already fixed.
Yes, you can, provided you have a good budget. However, it is important to choose a good brand fit when making a TV ad. Although a celebrity is liked by many people, some personalities could be incompatible with your brand. Working with a lesser known, but more suitable talent, can is affordable and effective.
We deliver well on innovation and production, as well as our using our own equipment. Rest assured, we don’t hire third-party workers. Because Hightower takes full control of the whole project, you are assured of maximising your budget. We have earned a reputation in Upminster Bridge for producing high-quality videos and TV ads. Our list of clients includes Hitachi, Aecom, Tesco, Maxell, SanDisk, Santander and more. Go to our work page a see some of our award-winning television ads.