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Tired of cookie-cutter ads that miss the mark? You deserve a great quality television ad that appeals to your audience. At Hightower, our style is revolutionary. Besides just producing videos, we sell your brand. Working with creatives and analytic experts, we will promote your business’ values.
A touching message unlike any in your niche. For almost 10 years, we have brought SMEs in Wallend closer to clients through crisp clear video commercials. TV messaging provides a huge platform to reach your audience daily, so don’t miss the chance to make yours count.
To make your television advertising stand out, you need a professional video company. Our business spans the entire process, from scripting to production, live video, animation, rendering and publishing. Concerned about government ad censor reviews? Don’t worry, we produce advertising that passes the Clear cast test, whilst meeting its communication goals. Whether you’re launching a new product or announcing a sales promotion, Hightower’s video specialists will ensure your audience gets the message, loud and clear.
Television commercials allow you to create a trustworthy brand that appeals to audiences. To convert audiences into customers, likability is important for any brand. It is easier to convince people about your product when your brand is appealing. Using engaging video advertising, Hightower helps businesses build likable brands. Our industry connections include writers, media buyers, planners and expert producers. We specialise in producing video adverts from conception to air date. Here is a summary of our production process:
If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. We begin by giving an art director the reins of your project. The creative director (CD) will pick out the defining parts of your brief and develop a concept. Every concept is created to feed into the main objectives of the ad. The AD will assign a scriptwriter to create some video scripts for the project. After scripting, you will be asked to select the script with the most corresponding message for your business. When you choose a script, a storyboard artist will draw the concept on a visual board. Animating your project makes it easier to develop on video. At the next stage, the producer will plan the schedule and set up a budget for TV ad production.
Depending on the scale of your project, we may decide to shoot in a studio or specific location – sometimes both. Shoots may last days or weeks, even for simple 30 or 60 second adverts because of the usual filming complications. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
At this stage, we give the rushes (raw footage) to the post-production department. The editor’s role is to build a narrative from the available rushes. They are also responsible for editing the video to a HD, high-quality format. The graphics and animation unit will further add their magical touch to the video. The range and scale of graphics that will be put into the advert will depend on the budget size and the type of product or service. For the music, Hightower has a rich music library to choose from. We buy them legitimately for all our video projects including yours. More so, we can compose an original song just for your video. Finally, we’ll hire a voice-over talent to complete the advert with a befitting narration that sells the idea/message, just the way you like it. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Wallend. Plus, our videos guarantee good return on investment, in sales. Looking to make a TV ad that will keep your lines busy? Contact us today
Many of our clients often ask questions about shooting a TV commercial for their business. We have compiled some of the most common ones below:
Sure, people once broke bank to make TV ads- but the options are different today. Today, you have better negotiation advantage for media slots with the numerous channels on digital satellite and terrestrial TV. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.
Sure, you can. Hightower creatives work with clients to produce quality ads. But bringing an idea is only a fraction of the actual production. When you think of other operational aspects like writing, acting, filming, voice-over and so on, the price doesn’t change.
If you have a substantial budget, sure you can. You should note however, that an unfit celebrity can affect the success of your video. Even though celebrities are opinion leaders, some may be unfit to represent your business. Hiring a less popular talent will cost less and may even do a better job for your video.
With our own resources, we produce creative and high-quality production services. All services are performed by us- not some third-party contractor. At Hightower, we take complete control of our projects, so you can maximise your budget. We pride ourselves in producing probably the best quality videos and TV adverts in Wallend. The following brands make up our clientele Santander, Maxell, Tesco, Aecom, Hitachi and SanDisk Visit our work tab to see some prize-winning television adverts.