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Fed up with mass-produced ads that don’t communicate clearly? You need crisp, clear TV advertising that speaks directly to your audience. At Hightower, our advertising videos set the pace. We don’t just make a video, we sell your product. Our creative and critical-thinking team will push the standards of your business.
A standout video the pales your competitors’ videos We have connected audiences to big and small brands in Whitechapel for almost ten years with excellent TVC ads. TV messaging provides a huge platform to reach your audience daily, so don’t miss the chance to make yours count.
When it comes to TV ad production, you need a reliable team to help you cut through the clutter. Our business spans the entire process, from scripting to production, live video, animation, rendering and publishing. Are you concerned about getting your ad through government scrutiny? Don’t fret, our video ads are known to pass the Clear cast test without compromising the message. Regardless of the type of video; product launch or promotional, our expert video team can send the message across.
Getting your TV ad on air allows you to build a brand your customers can trust and love. To convert audiences into customers, likability is important for any brand. Convincing potential customers to buy is easier when you have a friendly brand. At Hightower, we make brands likeable using smart and witty video advertising. Our industry connections include writers, media buyers, planners and expert producers. We can oversee complete video production from start to finish. Here is short description of our production technique:
You can submit any briefs you may have for video ideas via email or contact us directly. A creative director will be assigned to work on the production of your video. The art director (AD) will develop a smart concept from your project brief. The concept will be made to fit the message of your video. The AD will contact a scriptwriter to start with some scripts for the video project. In the next step of pre-production, you will review the scripts to determine the best idea for your brand. After choosing one, a storyboard artist will illustrate the whole idea on a visual board. Animating your project makes it easier to develop on video. Next, the producer will proceed with scheduling and budget planning for the video production.
Video shoots may take place on site or at a studio- maybe both- but it depends on the project size. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Notwithstanding, our customers are guaranteed a project that will be delivered before deadline.
After completion, the rushes will be issued to the post-production unit. From the raw footage, the editor will design a narrative for the ad. They are also responsible for editing the video to a HD, high-quality format. The graphics and animation team will give the video an extra touch of appeal. The graphics component of the video will be determined by the budget, product, brand and your preferences. For the music, Hightower has a rich music library to choose from. We will buy valid songs that best suit your video. However, if you wish, we can compose a song specifically for your video ad. Finally, one of our talented vocalists will narrate your ad in a convincing way that suits your brand. When it comes to quality video production, no one in Whitechapel produces like Hightower. What’s more, our videos provide a great return on your investment (ROI). Looking to produce a TV commercial that will blow up your phone? Use our online form; send us a message today
Many of our clients often ask questions about shooting a TV commercial for their business. Here is a compilation of our most asked questions:
Sure, people once broke bank to make TV ads- but the options are different today. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.
Sure, you can. Creatives at Hightower are always willing to brainstorm ideas with clients. Nevertheless, suggesting ideas is just an arm of creativity. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
You can if you want, provided you can afford it. However, it is important to choose a good brand fit when making a TV ad. While a celebrity may be popular, they might not have the right persona for your brand. You can save money by using a non-celebrity actor and boost the video quality.
Our services provide a great mix of creativity and production using our very own resources. Rest assured, we don’t hire third-party workers. At Hightower, we are 100% responsible for our projects; this will maximise your expenses. Our reputation for excellent quality videos and television commercials in Whitechapel precedes us in the industry. The following brands make up our clientele Santander, Maxell, Tesco, Aecom, Hitachi and SanDisk You can see some of our award-winning TVC ads on our work-page