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Fed up with mass-produced ads that don’t communicate clearly? You need crisp, clear TV advertising that speaks directly to your audience. At Hightower, we make ads that break bounds. We do more than make videos; we sell you. Our team of creatives and strategic minds will bring out the core of your business.
A unique story that breaks the mould. For almost 10 years, we have brought SMEs in Willesden Green closer to clients through crisp clear video commercials. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
To make your television advertising stand out, you need a professional video company. We do the whole shebang; script production, development, acting, graphics, editing and posting. Worried your ad might not pass the government appraisal? Don’t worry, our ad videos pass the Clear cast test while retaining the core message. From new product launches to sales promos, Hightower’s video professionals always make sure the target gets the message crystal clear.
Television commercials allow you to create a trustworthy brand that appeals to audiences. Before anything – even sales conversion – people must like your brand. Winning consumers’ hearts is a lot easier when your brand has a strong appeal. At Hightower, our clever and funny video ads make brands likable. We have access to creatives, media buyers, planners and professional production teams. From start to air date, we can produce your whole television commercial. Here is a summary of our production process:
You can submit any briefs you may have for video ideas via email or contact us directly. A creative director will be assigned to work on the production of your video. Next, the creative director (CD) will think of a big idea to fit your video brief. The big idea will meet the goals of your business brief. The CD and a scriptwriter will work together to write some video scripts. In the next step of pre-production, you will review the scripts to determine the best idea for your brand. When you choose a script, a storyboard artist will draw the concept on a visual board. It is easier to produce a video ad when you illustrate it first. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Depending on the scale of your project, we may decide to shoot in a studio or specific location – sometimes both. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Even so, our clients always get the finished work on time- no delays.
Upon completion, the raw footage (rushes) will be taken to the post-production team. The editor’s role is to build a narrative from the available rushes. He or she is also going to edit the video to crystal clear quality. Next, the graphics and animation team will work their magic and add quality to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. For sound score, our music library has several options to choose from. A sound specialist will buy legitimate song(s) to fit into your video More so, we can compose an original song just for your video. Finally, we will get an amazing voice-over talent to narrate your ad in a manner fitting of your brand. If you need unrivalled high definition video ads, Hightower Willesden Green will produce it in glorious technicolour. And if you want good return on investment, our videos push your sales forward. Want an email-prompting, phone-buzzing ad video? Don’t delay, send us an email now
Television adverts used to be expensive, but costs vary today. Today, you have better negotiation advantage for media slots with the numerous channels on digital satellite and terrestrial TV. Additionally, we have flexible options that allow you to choose quality videos for any budget size you have.
We welcome suggestions. Creatives at Hightower are always willing to brainstorm ideas with clients. However, the idea is just one part of the creative process. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
Sure, as long as your budget is sufficient. But choosing the right fit for your business/message is critical to the success of the video ad. A celebrity might be the star of the moment, but their personality may not be representative of your brand. Working with a lesser known, but more suitable talent, can is affordable and effective.
We use our own equipment to deliver top innovation and production services. Therefore, we don’t need to employ third-part contractors. At Hightower, we are 100% responsible for our projects; this will maximise your expenses. We pride ourselves in producing probably the best quality videos and TV adverts in Willesden Green. We boast of a client list that has Tesco, Maxell, Aecom, Hitachi, Santander and SanDisk. See some of our award-winning TV commercials on our work page.