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Fed up with mass-produced ads that don’t communicate clearly? You need crisp, clear TV advertising that speaks directly to your audience. At Hightower, our style is revolutionary. We don’t just make a video, we sell your product. Working with creatives and analytic experts, we will promote your business’ values.
A touching message unlike any in your niche. For almost a decade, we’ve helped small and established businesses in Wimbledon connect with their customers via quality video communications. TV adverts provide a wonderful medium to reach new and existing customers daily; every video counts.
For your ads to break the mould, a highly-creative team of video experts is key. Our service covers the whole process, from scriptwriting to pre-production, live action and graphics to rendering and posting. Worried your ad might not pass the government appraisal? Don’t worry, we produce advertising that passes the Clear cast test, whilst meeting its communication goals. Whether you’re launching a new product or announcing a sales promotion, Hightower’s video specialists will ensure your audience gets the message, loud and clear.
TV advertising allows you to build a brand your customers can endear themselves to. Having a likable brand is important if you want people to buy your product. When you create a likable brand personality, you’ll find it easier to sell. At Hightower, our entertaining video ads will make your brand likable. We have working relationships with writers, producers, professional actors and media buyers. We can oversee complete video production from start to finish. This is a brief synopsis of how we work:
If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. We begin by giving an art director the reins of your project. The creative director (CD) will listen to your project needs and formulate a suitable plan for the big idea. Every idea is designed to suit the needs of the brief. Together with a scriptwriter, the CD will produce some scripts for your TV video, In the next step of pre-production, you will review the scripts to determine the best idea for your brand. After selecting a script, a storyboard artist will be assigned to sketch the concept on a visual board. It is easier to produce a video ad when you illustrate it first. From storyboarding, the producer starts on the timetable of events and draws up a budget.
Based on the project scope, shooting may take place in a studio, an exclusive location or both. Although the video may only last 30 to 60 seconds, the shoot could take a day or even several weeks, due to certain complexities involved with TV ads. However, we guarantee that your video will always be ready on schedule.
After the shoot, the post-production unit handles the rushes for final editing. The raw footage will be used by an editor to build a suitable narrative. It is also their job to make sure the video comes out high-quality and clearly rendered. The graphics and animation unit will further add their magical touch to the video. The sophistication of graphics is usually contingent to your budget size, product-type and business preferences. There are many musical scores at our library to choose from. Our sound engineer will purchase legitimate music that suits your video. But we can also create an original score, based on your choice. Finally, a talented voice-over artiste will provide the vocals to make your video more compelling. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Wimbledon. Furthermore, if you are looking to make great returns on your investment, our videos deliver. Looking to produce a TV commercial that will blow up your phone? Shoot us an email today
Many clients usually ask questions about our video production process We have listed some frequently asked questions below:
Yes, not too long ago, TV ads were costly, but things are different now. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. What’s more, our adaptable procedure allows us to tailor excellent videos whether you are working with a considerable budget or a lean one.
This is relative, but on a case by case basis. Hightower professionals are happy to collaborate with clients on ideas. But the idea is only a part of the video production process. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.
Yes, you can, provided you have a good budget. But choosing the right fit for your business/message is critical to the success of the video ad. While a celebrity may be popular, they might not have the right persona for your brand. A less-popular but talented actor will save you money and help you achieve the objectives of your video ad.
We offer a perfect combination of creativity and production, with in-house resources. This means we don’t hire third-party contractors. At Hightower, we are 100% responsible for our projects; this will maximise your expenses. In Wimbledon, we’ve built a reputation for producing world-class videos and TV adverts. Our clientele consists of brands such as Aecom, Santander, SanDisk, Tesco, Hitachi and Maxell Go to our work page a see some of our award-winning television ads.