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Tired of cookie-cutter ads that miss the mark? A well-produced ad that communicates to your audience is what you need. At Hightower, we produce ground-breaking ads. We don’t simply create videos, we also promote your business. We have creative and analytical marketing teams that will push the value of your business.
A fitting brand message that cuts through the clutter. For almost a decade, we’ve helped small and established businesses in Wormwood Scrubs connect with their customers via quality video communications. Television advertising offers a massive platform to communicate with your audiences every day, so make the most of it.
With television advertising, you need a professional team to help you stand out. Our operations cover the full production including scripting, acting, filming, illustration, rendering and publishing. Bothered about passing the government censorship test? Don’t worry, our ad videos pass the Clear cast test while retaining the core message. Hightower’s professional video team will drive the message home to your audience whether you are launching a new product or promoting a sales drive.
Getting your TV ad on air allows you to build a brand your customers can trust and love. The first step to selling is having a brand people will like or admire. It’s only when your brand is likeable that potential customers are amenable to purchase. We build likable brands at Hightower, by creating witty video ads. We partner with notable creatives, ad planners, media buyers and expert producers. We can manage your TV ad from conception to airdate. This is a brief synopsis of how we work:
If you’ve got a brief for a video- send us an email or call us directly Our producer will assign a creative director to help with the creative development of your project. The art director (AD) will formulate a creative concept from your video brief. The concept will be made to fit the message of your video. The AD will assign a scriptwriter to create some video scripts for the project. You will be asked to choose from the scripts, the most fitting message for your business. After choosing one, a storyboard artist will illustrate the whole idea on a visual board. Drawing the idea first makes video production easier. At the next stage, the producer will plan the schedule and set up a budget for TV ad production.
Video shoots may take place on site or at a studio- maybe both- but it depends on the project size. Shoots tend to take days or weeks to finish because of unexpected circumstances during production. Even so, our clients always get the finished work on time- no delays.
After completion, the rushes will be issued to the post-production unit. The editor’s role is to build a narrative from the available rushes. He or she is also going to edit the video to crystal clear quality. Next, the graphics and animation team will work their magic and add quality to the video. The sophistication of graphics is usually contingent to your budget size, product-type and business preferences. As for music, we have a rich repertoire of songs at Hightower. A sound specialist will buy legitimate song(s) to fit into your video However, we can also compose an original score, depending on your preference. Finally, we will get an amazing voice-over talent to narrate your ad in a manner fitting of your brand. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Wormwood Scrubs. Plus, our videos guarantee good return on investment, in sales. Looking to produce a TV commercial that will blow up your phone? Contact us today
Many of our clients often ask questions about shooting a TV commercial for their business. Here is a compilation of our most asked questions:
Yes, not too long ago, TV ads were costly, but things are different now. It is easier to find cheap media slots with many television channels available on satellite and local television networks. In addition, our adaptable production techniques make it easier to customise quality videos to match your budget.
This is relative, but on a case by case basis. At Hightower, we partner with our clients to deliver their ads- its your video after all. However, idea concepting is just a segment of the whole process. Aspects of production such as scripting, storyboarding, project management, acting, and editing make add to the pricing.
If you have a substantial budget, sure you can. However, it is worth noting that the right celebrity fit for the message is necessary for a successful video. Celebrities often make good ambassadors, but not they don’t make automatic fits for any type of brands. Working with a lesser known, but more suitable talent, can is affordable and effective.
With our own resources, we produce creative and high-quality production services. Rest assured, we don’t hire third-party workers. Because Hightower takes full control of the whole project, you are assured of maximising your budget. In Wormwood Scrubs, we’ve built a reputation for producing world-class videos and TV adverts. We boast of a client list that has Tesco, Maxell, Aecom, Hitachi, Santander and SanDisk. Visit our work tab to see some prize-winning television adverts.